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Medibuddy’s Ashish Bajaj on the New Leadership Rules of the new normal

Adgully’s Leader 2.0 is the endeavor to turn the spotlight on the trailblazing, emerging leaders of industry. There have been severe disruptions in the last two years, which have forced the organisations to lay the groundwork for operating in a changing and challenging work environment. Uncertainty continues to plague businesses as new Covid variants keep forcing fresh sets of restrictions on all and many people are still working in isolation. It is imperative that there is an atmosphere of trust and understanding between leaders and stakeholders of the company.

Leaders play an important role in shaping the culture and ethical agenda of the organisation. Keeping this in mind, Leader 2.0 seeks to choose the multifaceted, nuanced persons who are leading the way in these challenging times.

Sharing his thoughts on inspiring teams working remotely in his keynote address on ‘New Leadership Rules’, Ashish Bajaj, Head of Marketing, Medibuddy, spoke about the learning and unlearning experiences in the last two years of the pandemic , accepting the new normal and the digital transformation.

“It’s a continuous responsibility for any leader in terms of the scenario or the environment that keeps changing. It becomes very important for all of us to understand how we can inspire our teams, given the fact that it’s the new normal and how suddenly the world changed for us,” he added.

These are edited excerpts, for the complete keynote address, watch below:


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