MensXP.com partners with Jivox; Launches Video Advertising

Xpert Media, the owner of Mensxp.com, India's largest lifestyle e-magazine, today announced the launch of video advertising to help brands engage with lifestyle audience better by deliver engaging and informative ads. They will provide in-banner interactive video ad units and interactive mobile ad units for their customers. Xpert Media has chosen Jivox, world's leading multi-screen interactive video advertising company as the technology provider.

Xpert Media's MensXP.com, is India's biggest lifestyle website with over a million plus and strongly growing unique monthly readers. MensXP.com has established a loyal readership through it's vast and rapidly growing repository of lifestyle content. Equipped with more than 50,000 self help and how-to's, MensXP.com is the largest source of information related to lifestyle for Indian men. And it is taking things to a new level.

"The company is excited about it's partnership with Jivox. Our teams will be working closely for certain game-changing integrations across multiple screens and various connected devices said Angad Bhatia, Managing Director, Xpert Media.