Mia by Tanishq: Celebrating Circle of Hope with Colored Halo

For Mia, customers sit at the heart of all operations and as we tide through difficult times the brand aims to constantly seed positive messaging even as the dark clouds of Covid-19 continue to hover around. While Bengaluru residents are enjoying the marvel of nature- a rainbow colored halo around the sun today, Mia by Tanishq did it yet again and let out a sigh of relief and joy to share with their audiences.  Mia leveraged the beauty of nature’s phenomenon as ‘Circle of Hope’ through their Instagram stories to instill a sense of positivity and resilience in their customers. The brand posted engaging content on their Instagram stories today afternoon and created buzz along with other viral images taken by the Bengaluru residents.

I'm in loveeeee with Bangalore sun halo pic.twitter.com/SF5SGuJVwf

— Not Suhaib (@BitchLasxgna) May 24, 2021

What’s a Halo Phenomenon?

A sun Halo in this case and happens because of light interacting with ice crystals in the atmosphere. Owing to its radius around the sun (or moon, in a lunar halo), it’s often called a 22 degree halo. Even as we eagerly wait for the monsoon to (really and truly) begin in Bangalore, the changing weather seems to throw pleasant surprises and stunning sights to wow us constantly. We’re talking about the recently-spotted rainbow rings that have been doing the rounds on social media.

Fact- It's a very common phenomenon in the cold countries. But in our country it's occurrence is rare and cannot be predicted.