Microsoft India urges you to be 25 everyday.
Microsoft is in their 25th year in India and to commemorate the milestone, Havas Worldwide India was tasked with creating a campaign for the digital space. To capture the spirit within this Global giant that enables it to have a transformative impact on the lives of Indians across various walks of life, every single day, was the creative challenge.
Says Jyotsna Makkar, CMO Lead, Microsoft India - “Microsoft has created a strong legacy over our 25 years in India, empowering people and organizations to achieve more. We’re 25 today, and we believe being 25 is a mindset, an attitude.
Every person at Microsoft holds this belief and we see this reflected all around us as well – young people achieving incredible milestones, older people not giving up on their dreams. This film celebrates that attitude”.
Nima Namchu, Chief Creative Officer, Havas Worldwide India added – “It’s wonderful to be 25. That’s when you are least inhibited and the most ambitious. When optimism and the ability to fulfill your dreams go hand in hand. And the best part is, being 25 is a matter of choice, we can all be 25. So, as Microsoft turns 25 in India, the brand invites everyone to live like they are 25. Because when you’re 25, you can do anything.”
Watch the new film here and share it with the people you feel are #25Everyday - https://www.youtube.com/watch?v=X2-_3UBw_kM
Creative Agency: Havas Worldwide India