Mobile ecosystem dissected at TMMS 2018; Coming up - Shashi Sinha on measurement

It is a cliché, but it is true. From experts in the field of mobile marketing to measurement gurus, from brand custodians to senior media professionals, from advertising agencies to digital agencies, everyone would be a part of The Mobile Media Summit 2018 and MOBEXX 2018 today at the Taj Santa Cruz in Mumbai.

The Mobile Media Summit (TMMS) is an endeavour to decode the mobile marketing environment and predict upcoming trends. The day-long event will bring together the most successful mobile and marketing leaders to share their insights and expertise on how they are making mobile their No. 1 priority. The leaders will discuss their mobile strategies that have helped them see tremendous growth as well as increase their engagement with consumers.

The day-long conference will cover a wide array of topics, ranging from Creating great Mobile content, tapping the true potential of AI & Voice to Delivering Seamless Multi-platform Experiences Beyond Mobile, Third Party Digital Measurement, The Power of Mobile Gaming in India and much more. With intense discussions, deliberations and debate, TMMS 2018 is all geared to redefine mobile conversations. Add to it prominent names with deep understanding of the subject deliberating at the forum, and picture becomes clearer.

Click here to see the agenda.

Evening, same day, would see much cherished Mobile Marketing awards Mobexx taking place at the venue.  Awards, spread over multiple categories, seek to award excellence in mobile communication, mobile marketing, apps and much more. Each being acknowledged for playing a critical role in success of mobile marketing.

Watch this space for complete coverage of TMMS 2018 and Mobexx.