moneycontrol.com, Overdrive partners with Auto Expo 2014
moneycontrol.com and Overdrive are partnering to comprehensively cover Auto Expo 2014. The coverage will include all launches, reviews, interviews with key exhibitors and all the buzz from the biggest auto event of the year.
About the partnership with moneycontrol.com, Bertrand D’Souza, Editor – Overdrive says "Given the unparalleled audience reach moneycontrol.com has with the financial community and the affluent Indian demographic that looks at the Indian auto industry both as consumers and investors, an association with moneycontrol.com presents a natural fit."
Rubeena Singh, COO ,moneycontrol.com said "Overdrive is clearly the most preferred Auto magazine and website with auto enthusiasts. For our first outing at Auto Expo, we are very happy to partner with them given their experience and quality of coverage."
Spanning 5 days, Auto Expo 2014 is all set to grab more eyeballs this year with more entrants than ever bringing their flagship models to India. 47 companies will participate in the expo this year, making it the largest auto show ever hosted on the subcontinent. With a number of high profile launches and impressive and innovative displays, the event is slated to draw in a huge number of visitors. And for all the people who cannot make to the Expo, they will get a close-up of all the excitement and buzz with LIVE detailed coverage from the grounds of the mega event.