Mother’s Day 2020 : The Pandemic hasn’t stopped the celebrations

International Mother’s Day is around the corner (Sunday,10th May), but the current pandemic scenario hasn't stopped brands from coming out with messaging during this time. With people mostly restricted to their homes during this time, with their families, it’s the mothers who are the “indoor heroes”. Looking after the household and maintaining inhouse sanity and sanitization. Many have also found the time to reconnect with their mothers during the lockdown. Brands have been heavily leveraging this in their messaging along with the importance of mothers.

Here are some Mother’s Day campaigns that caught our eye:-

 

Titan

Gems

Tanishq

Teleflora

Shopper’s Stop

 

Marketing
@adgully

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