MY FM unveils new radio gaming reality show

MY FM the radio network arm of DB Corp Ltd has yet again come up with a unique On Air concept. The name itself reveals the concept, everyday participants can win up to 1 Lakh. This is a radio gaming reality show, where participant has to register and then one lucky winner is shortlisted through the software to participate in the gaming show, the On Air audience in parallel can participate in the game show and win cash prize. The gaming show video is posted everyday through RJ Shonali on her social media page as well apart from her morning radio show – The Shonali Show.

Speaking on this unique initiative Rahul Namjoshi, CEO MY FM said, “At MY FM, we strive to bring unique concept for our listeners, Swaal Ek Lakh Ka is yet another initiative in that direction. Our continuous innovation and unique concept make us the No. 1 player in the markets we operate in. We have launched this new concept in Chandigarh market from today, the pre buzz and huge registration gives me a sense that this is going to be a new benchmark. There is more action in the coming months we are doing Kahani Shaurya Ki and Dil ki Baat with Javed Akhtar. Stay Tuned!!