MyTeam11 Aims for BCCI Title Rights
One of India’s leading fantasy sports websites MyTeam11, today announced that they had picked up the bid documents and were aiming for the four-year BCCI Title Sponsorship Rights, as per the tender released by BCCI on July 29, 2019. The tender invite stated, the qualifying organization will get a chance to become the title sponsor of any Domestic Series/ Events organized, managed and administered by BCCI and played in India, between September 1, 2019 and March 31, 2023.
MyTeam11 broke new barriers for the fantasy sports sector recently by becoming the title sponsors of the India-West Indies series currently being played in the Caribbean. The series was rechristened as 'MyTeam11 International Series' as a result of the partnership.
Speaking about the tender, Vinit Godara, CEO, MyTeam11 said, “Our recent association as title sponsor for the India v West Indies Series was greatly appreciated by our users particularly the cricket fanatics. Based on the kind of response we received from our users, we are now planning to take the next step by becoming the title sponsors of BCCI’s Domestic Series/ Events. We believe that this association will help us achieve new horizons and further expand our reach.”
Elaborating on their ambitions, Sanjit Sihag, COO MyTeam11, added, “MyTeam11 always strives to bring something new to its users, and our aim to become the title sponsors of BCCI is part of that commitment. By grabbing this opportunity, MyTeam11 plans to become the first ever fantasy sports platform to become the Title Sponsors of BCCI.”
In the past, Myteam11 had signed some other noteworthy deals with various sporting properties like the RuPay Pro Volleyball League, Karnataka Premier League, and others as their “Official Fantasy Partner” and had also collaborated with over 25 TV channels including movies, music, sports, education, & regional channels so as to reach people residing in every nook and corner of the country, ahead of the upcoming cricket season of T20 & World cup. My Team11 has also been the On-Air partners for the Tamilnadu Premier League, Pakistan Super League and the Bangladesh Premier League as well.