News Just Arrived | RK SWAMY BBDO bags the creative mandate for NOMARKS!

Based on the strength of its insights of the Indian youth, R K SWAMY BBDO bagged the creative mandate for NOMARKS range of skin care products. The business was awarded without a pitch.

The TVC and the print creatives for the first campaign - "Teenocracy' emerge from extensive research done by RK SWAMY BBDO with teenagers. This campaign revolves around the lives of teenagers and their freedom of choice. The first TVC is currently on air.

NOMARKS from Ozone Ayurvedics known for its marks removal products, is one of the leading brands in the skin care category. It is now making a foray into the women's beauty care segment with its age specific products like NOMARKS Youth and NOMARKS 25+.

Sunil Kukreti, Senior Partner, R K SWAMY BBDO, said, "Targeting teens is a very exciting prospect as they are a unique consumer in many ways. The product concept itself is so powerful and we have developed an equally persuasive and exciting communication programme across 360o."


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