News Nation Network expands its portfolio with the launch of new channel
News Nation Network has taken another step towards expansion of its portfolio of news channels. The latest entrant from the house of News Nation Network is News State Madhya Pradesh-Chhattisgarh. A regional Hindi News channel specifically programmed for the audience of MP/CG.
The uniqueness of channel lies in fact that it delivers news with a new outlook incorporating the pride, views, outlook ,problems and solutions of the inhabitants of these states. The channel presently goes with the theme of “ Khabren Naye Nazariye se”. With a strong network of reporters and news providers the channel aims to cover almost every part of these states. BARC data for Wk33’18 shows that it has already displaced strong channels of the state like Bansal News, India News MP/CG, Sadhana News MP/CG.
The programming of the channel is designed to cover all aspects of daily local news. Its programming mix comprises of speed news, special programs, political debates and discussions, general bulletins, reporter led stories etc.
News state MP/CG is widely distributed across all major MSOs of MP & CG including DTH platforms of Airtel TV and Tata Sky. Its noteworthy to mention that the network’s National Hindi News channel “ News Nation” had already positioned itself amongst Top 5 channels in the Hindi News genre while its regional news channel of Uttar Pradesh & Uttarakhand , News state UP/UK has remained No.1 since its launch.