NewsX Scores High, Beats Times Now
According to the latest TAM data, NewsX surged ahead of competition in Week'47. The channel is number one in 6 Metros, with 116, while Times Now garners 112, NDTV 24x7 58, CNN-IBN 35 and Headlines Today gets 17 respectively. (Source: TAM, CS M 25-44 AB YRS, Market: 6 Metros, day part: 0600 - 2359 hrs, Week 47'14, GVTs (000)
The ratings also reiterate that the channel has been dominating the English News space for more than 90 weeks in the target group of CS AB 25-44 AB, Market 6 Metros, Daypart 0600-2359, Week 07’ 13 to 44’ 14.
Rahul Shivshankar, Editor-in-chief, NewsX added, "At NewsX, we have always focused on reporting urbane issues, highlighting the stories that are influential and inspirational in nature. The ratings replicate our vision and affirm our clear dominance in the English news genre.”
Commenting on this leadership R.K.Arora, Group CEO said, "It's our hard work and team effort that have helped NewsX to become the undisputed leader. Our commitment to unbiased and accurate reportage has ensured dedicated viewership of the channel. We strive to continue this leadership and retain the position of being the No.1 English News Channel in the Country."
Sanjay Dua, CEO NewsX, CRO iTV Network, said "Our undisputed leadership proves that we are the channel of choice among the educated cosmopolitans. We are delighted to receive tremendous traction and loyalty amongst the discerning viewers of metros, especially the youth.”
Savvy Dilip, Group CMO, iTV Network said, "Our continuous leadership in the English news space for the last 90 weeks stands for the consistency and credibility of our programming line-up. Through our in-depth & extensive programming, we intend to take our channel to the new heights and sustain our position as the market leader."