nexGTv draws over 35 million views to Mobile TV during T20WC

As West Indies, champions of the ICC World T20 Championship continue to celebrate their victory in Gangnam Style; the cricketing world is now reveling in the next big sporting extravaganza- the Karbonn Smart Champions League Twenty20. 14 clubs from the best cricketing nations are participating in this 15 day championship hosted in South Africa. As Indians are cheering for their four teams- Kolkata Knight Riders, Delhi Daredevil, Mumbai Indians and Chennai Super Kings; DigiVive, a leading player in the Mobile data VAS industry has acquired the Mobile streaming rights of Karbonn Smart Champions League Twenty20 live from ESPN STAR Sports. The streaming of all the matches is available on DigiVive’s Mobile TV service - nexGTv till the mega finals on 28th October, 2012. Along with the live streaming, DigiVive has also bagged rights to showcase match highlights on nexGTv. The service can be downloaded by sending an SMS mytv to 58888, or from any of the app store and from the nexGTv website www.nexgtv.com


Sanjay Kailash, Executive Vice President, ESPN Software India Pvt Ltd, said, “We are delighted to work with DigiVive for live streaming of Karbonn Champions League Twenty20. It is exciting to see more and more cricket fans using mobile as a means to catch cricket action live.”

GD Singh, Director, DigiVive said, “Cricket is one of the most viewed program on satellite as well as Mobile TV platform. The India-Srilanka series in August, 2012 had over 15 million hits alone on the mobile TV platform (nexGTv) while the recently concluded ICC T20 World Cup recorded over20 million viewership. With the Karbonn Smart Champions League Twenty20 we expect the viewership to continue on the growth path.”

He also added, “Our association with ESPN STAR Sports has been wonderful and the feedback that we have received from our viewers are extremely encouraging. Basis this feedback, we have extended our partnership for the ongoing Champions League in South Africa and together we will provide a unique experience to over 5 million nexGTv users. nexGTv will provide an opportunity to viewers to receive cricket updates in a unique and seamless fashion.”

Live streaming of ICC World Twenty20 on nexGTv received over 1.5 lac unique visitors daily and 2.2 Cr views during the championship. nexGTv cumulatively recorded over 7.5 lac hours of content viewing during ICC World Twenty20.

nexGTv is one-of-its-kind service and various features like replay TV, adaptive streaming, best-in-class user interface and 24x7 customer care support call center makes it very unique from other prevailing mobile TV services in India. It offers channel ranging from national to regional in the category of entertainment, movies, news, and much more. It offers best of content with top channels such as Sony bouquet, Star bouquet, Aaj Tak, UTV movies etc. One of its unique features is adaptive streaming which enables seamless live streaming even on 2G network.
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