NGC launches Mission Covershot!

The legendary mission series on National Geographic Channel is back in its newest avatar and this time Nat Geo is combining two of its greatest assets- Mission and photography in one potent show- Mission Covershot! Giving a flavor of the upcoming show, Nat Geo showcased the best pictures clicked by the contestants in an exhibition today at Blue Frog in New Delhi.

The launch of the show and exhibition saw the attendance of leading filmmaker Nagesh Kukunoor along with the stylish host of Mission Covershot, Shibani Dandekar who shared their experiences from the show. The exhibition showcased the best work of the eight amateur photographers who are competing on the show for a coveted chance to contribute to the cover of Nat Geo Traveller Magazine. Slated to go on air on March 25, 2013, every Monday, the show promises a compelling combination of competition, photography and the quintessential Mission intensity!

Talking about Mission Covershot and the exhibition, Debarpita Banerjee, Vice President, Marketing and communication, NGC Networks and FOX International Channels, said, “On one hand, photography now has become a popular passion, more people are clicking and creating stunning imagery. On the other hand, not just now, but for decades National Geographic has been synonymous with stunning imagery. National Geographic photographers are looked upon with great wonder and envy. It was obvious for us to bring the two together-a platform for budding photographers honed by some of best in the Nat Geo family and the industry. And that’s what makes our next Mission- Mission Covershot so special. It has a grandiose of Nat Geo photography coupled with 8 hugely empathisable contestants trying to make the cut.”

Sharing his experience of being a part of Mission Covershot, Nagesh Kukunoor said, “Photography is considered a natural talent but we tend to overlook the efforts that the photographer puts in to come up with that perfect picture. Mission Covershot would be an eye opener for everyone as it was for me. It was heartening to see the immense talent that we have and no other platform could have been a better than National Geographic Channel to take up this initiative.”

Manas Mohan, Publishing Director of Nat Geo Traveller Magazine in India, talking about the association for Mission Covershot said, “This is the real thing! We believe that Mission Covershot offers one of the ultimate prizes that a photographer can aspire for – the cover of a National Geographic Traveller issue”. He added, “This is probably the first time in the world that the channel and the magazine have got together to create fantastic programming and fantastic stories for the followers of National Geographic. I look forward to a massive response from our supporters”.
Get click happy as Mission Covershot premiers on March 25th, every Monday at 10 pm on National Geographic Channel.