Nickelodean assigns media duties to Starcom India
Following a multi-agency pitch, Nickelodean, the kids’ channel from the Viacom18 stable, has awarded its media duties to Starcom India. The channel has confirmed the news to Adgully. Vizeum is the incumbent agency on the account.
Nickelodeon is available in four languages (English, Hindi, Telugu and Tamil) in India and is available in over 48 million households.
From new shows to new seasons of ever-green hit shows, brand new movies and a whole host of interactivity, the Nickelodeon franchise, comprising Nick, Sonic and Nick Jr franchise has something for everyone from tots to teens. Banking on its popularity in the kids’ genre, Nickelodeon has packed its content offerings with notable toon characters – Motu Patlu, Ninja Hatori, Dora - The Explorer and more.