'NO TALKIES' brings out MAXimum Deewangi in Media Agencies

SONY MAX, the premium Hindi movies and special events channel which recently launched its latest initiative “NO TALKIES”-India’s first National Dumb Charades competition for Media Agencies across Mumbai, Delhi and Bangalore, has received an overwhelming response. The activity had its first ever regional rounds in Delhi on 18th September, followed by Bangalore on the 19th and Mumbai on 25th September. The media agencies who had enthusiastically registered for the initiative were waiting to get on stage and put their best foot forward.

Five teams have qualified for the finale of NO TALKIES. Delhi MAXUS had a clean sweep by clearing the regional round with 2 winning teams namely ‘Engineers’ & ‘MAXUS ke Deewane’. From Bangalore, ‘Thakur ke Aadmi’ from MAXUS qualified for the deciding round. The teams which performed the best in the Mumbai regional round were ‘Eena Meena Deeka’ and ‘MEC Fimly Deewane’ from Mindshare and MEC respectively.

The preliminary rounds of the activity witnessed team participation from top media agencies across Mindshare, Maxus, MEC, Motivator, Lodestar, Madision, Starcom, Lintas, OMD, MPG amongst others in the three cities.

Witnessing the passion of the participants, Vaishali Sharma, VP Marketing, MAX commented, “We are overwhelmed to see the enthusiasm with which media agencies have connected and participated in ‘NO TALKIES’. Everyone has a little bit of filmy deewanapan in their life and ‘NO TALKIES’ has given them the perfect avenue to showcase it. We look forward to an even more successful finale in Mumbai.”

The top 5 teams are now sharpening their acting skills to clinch the title of being crowned as the winner of ‘NO TALKIES’on 1st October at Blue Frog, Mumbai. It’s going to be a perfect recipe of a delightful & entertaining evening.

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