Nokia further strengthens its Asha portfolio

Nokia recently unveiled the next generation of Nokia Asha smartphones in India with the launch of the new Nokia Asha 502. The range will soon be extended with two new smartphones set to be launched over the next month – Asha 500 and Asha 503. Building on the success of the Nokia Asha 501, the new Asha smartphones continue to push the boundaries of affordable smartphone innovation with a unique layered design with “crystal clear” effect, smarter imaging with one-swipe access to camera and one-touch photo sharing as well as a more social and personalised Fastlane.

The new Nokia Asha 502 comes with a five megapixel camera with LED flash, a pioneering accomplishment for a phone at its price range.

“After the overwhelming response received by Nokia Asha 501 in the Indian market, we are now expanding the Asha family with a trio of smartphones that offer consumers a range of smartphone capabilities and price points to suit a variety of needs.” said Sari Harju, Director – Mobile Phones, Nokia India.  “With the market for affordable smartphones making headway in the country, these new devices are set to place smartphone technology within reach of millions of consumers.”

The new Nokia Asha 500 was launched later in December and is the lowest priced affordable smartphone to offer WhatsApp.

The Nokia Asha 503, launched in early January, is equipped with a 5MP camera with flash and and offers the first 3.5G HSPA on the new Asha software platform and is the first Asha device to feature a scratch-resistant, curved Gorilla® Glass screen.