NYF ropes in Deb Ryan to spearhead global development of Midas Awards

The Midas Awards for the World’s Best Financial Advertising has announced the appointment of Deb Ryan to the position of Executive Director of New York Festivals Midas Awards. Ryan, an accomplished digital executive, will spearhead the global development of the Midas Awards, the only competition to recognise excellence in financial advertising and marketing on a global scale, honouring the World’s Best Financial Advertising in banking, brokerage, insurance, mutual funds, credit cards, real estate, accounting, and consulting.

With more than 15 years of marketing, account management, corporate communications, new business and sponsorship development experience, Ryan will contribute her accomplished brand building skills to drive expansion of the Midas Awards.

“We’re pleased to welcome Deb Ryan to the Midas Awards, with her strategic viewpoint, diverse marketing experience, and creative enthusiasm, we’re poised for brand expansion,” said Michael O’Rourke, President of New York Festivals.

Ryan joins the Midas Awards from TVSquared, where she served as Director of Business Development, guiding prominent brands on their ad spend strategy and its impact. Previous positions include: Director, Digital Marketing & Advertising Partnerships for Smith Hanley Associates, one of the leading big data analytics and IT recruitment agencies and Digital Account Director for Affinion Group, the leader in global customer engagement. She also held the position of Account Director at Story Worldwide, where she led strategic content management and brand strategy for such brands as Green Giant, Skippy, Bertolli, and Promise.

“I am excited to take on the challenge of leading the Midas Awards into its next phase of expansion,” said Ryan. “I am motivated to continue the fine job done by my predecessors, while making sure that we’re exploring the financial advertising landscape with open minds and open eyes.”

As Executive Director of the Midas Awards, Ryan will lead all facets of NYF’s Midas Awards, oversee the strategy to expand the competition’s global footprint, assemble the Midas Awards Grand Jury recruited from the most respected and influential minds representing the financial advertising industry and secure strategic partnerships to benefit the competition and its entrants.

The Midas Awards will open for entry on July 1, 2016.