Odisha Tourism Actions JOINT-STUDY by FICCI-MRSS India
In a bid to increase the tourist inflow into the state, Odisha Tourism has commissioned a joint study by FICCI and BSE-SME listed Majestic Research Services and Solutions Ltd (MRSS India).
The study titled Odisha Tourism: The Emerging Destination of India, both for inbound and domestic tourism – A road map will be released on the eve of the state travel mart proposed to be held in early 2017.
The mandate will also include a white paper on new emerging and existing destinations of Odisha and the commensurate potential countries from where the state could expect foreign tourist inflow.
Expressing pleasure at being associated with FICCI as part of the joint study, MRSS India, chairman, Raj Sharma said, “This is one more feather in our cap after being associated with Great Indian Travel Bazar, India Inbound MICE Tourism 2016, Uttar Pradesh Tourism Mart and very recently with MP Tourism. We are extremely optimistic that the inputs from the proposed report will aid Odisha Tourism to attract more foreign tourists and increase their pie in the domestic circuit too.”
The dynamic topographical and vegetational strength of Odisha have combined to extract some of the most stunning destinations which not only offers a visual feast for the untapped inquisitive visitors but also highly educative and culturally pleasing insight into one of the oldest civilizations of the world.
By being the 11th largest tourist inflow in the Asia Pacific region, Travel and tourism in India contributes 7% or Rs 90,000 crore to the Indian GDP and supports 4 crore jobs, as per the last available data.