Ogilvy India announces its second ENVY Awards

GREAT WORK induces a whole range of emotions in people. In most people it is admiration and appreciation. But creative people, as you might know, aren’t like regular people at all. When creative people see great work, it creates a monster within. A monster that consumes this person entirely, leaving him feeling inadequate, angry, but surprisingly, motivated.

This green monster is, as you might have guessed, ENVY – the sincerest form of flattery especially in the business of advertising. This is exactly why Ogilvy India’s very own creative awards are named after it. Judged by the biggest names in advertising, who aren’t working at Ogilvy, the second edition of the ENVIES will award the 25 most enviable pieces of work from the entire body of work that Ogilvy India produces in a year.  So you know it has to be better than good, it has to be greater than great to win an ENVY.

Piyush Pandey, Executive Chairman & Creative Director, Ogilvy South Asia:  The Envies are rewards where we raise the bar beyond any other standard in the industry. 25 best pieces of work are awarded regardless of category and media. There is no easy way out.  Stalwarts from the best creative team measure up against each other with the sole purpose to raise our standards so that we deliver even better to our clients in the year ahead. And these are truly unique because a set of the best minds from the industry judge the entire body of work together. It is not a jamboree of 150 judges who may or may not be capable of identifying the best ideas.

The ENVY jury: KS Chakravarthy (Chax),  Vikram Gaikwad,  Raj Kamble, Josy Paul, Bobby Pawar, Arun Iyer, Malvika Mehra, Rahul Mathew and Ashish Chakravarty Seeing as it’s the second year, it’s going to be a bigger and better show than before with speakers from various creative fields sharing their wisdom. All in all, the 3rd of November 2014 is going to be an impossible day to miss out on.

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