OMG rejig: Global role for Jasmin Sohrabji, Torie Henderson replaces her

Torie Henderson has been appointed CEO of Omnicom Media Group South East Asia and India. She replaces Jasmin Sohrabji, who has been appointed to a global leadership role with Omnicom Media Group. Prior to this, Henderson has been President, Global Account Management, Omnicom Media Group Asia Pacific. Henderson will be based in Singapore, reporting directly to Cheuk Chiang, CEO, Omnicom Media Group, Asia Pacific. 

During her 11-year tenure with Omnicom Media Group, Henderson has held a number of leadership roles, including heading OMD International in Hong Kong and serving as the CEO of Omnicom Media Group Singapore.  

Commenting on the appointment, Cheuk Chiang, CEO, Omnicom Media Group, Asia Pacific, said, “Our success as a network is clearly determined by the strength of our people and leadership. In Torie we have a great leader, whose experience in client, talent and market development will assure that we continue the momentum that Jasmin and her team have built in our fastest growing region.” 

He further said, “We are thankful to Jasmin for her great work and we wish her all the very best as she takes the world stage.” 

Defining her priorities in her new role, Henderson said, “Over the past several years, Omnicom Media Group agencies in South East Asia and India have delivered strong and consistent growth, as well as many of the industry’s most award winning campaigns – my priority will be on developing the tools and talent required to accelerate growth, drive innovation and inspire creativity.”