Omnicom promotes Mamatha Morvankar to Chief Investment Officer

Omnicom Media Group (OMD) has appointed Mamatha Morvankar as Chief Investment Officer to manage investment, accountability and strategic partnerships. Prior to this, she has been Managing Director – West at OMD India, heading the Mumbai branch of OMD India with a portfolio mix of Auto, FMCG, Media, Travel and Technology. 

She has also been part of OMD India’s founding team and has set up systems and process for AOR management across key clients. Morvankar has been handling media planning and buying on Technology, FMCG, Consumer Durables, Auto, Mutual Funds and Channel planning on the General entertainment channels & movie channels. 

Commenting on her new role, Morvankar said, “I am thrilled to embark on this new journey and support the vision, ambition and unparalleled client-satisfaction focus of Omnicom Media Group. The Indian market is currently in an exciting and challenging phase, and I look forward to this responsibility and working closely with the team to further strengthen our offering in the region.” 

Tony Harradine, Chief Investment Officer, Omnicom Media Group Asia Pacific, said, “Investment is an area of increasing sophistication and plays a key role in supporting our business growth collectively across the network. We are delighted to have someone of Mamatha’s calibre and capability to lead our investment portfolio across India.” 

Morvankar has worked in agencies such as Ogilvy & Mather, HTA (now JWT), Madison, MediaCom and Optimum Media Solutions, apart from OMD India in the course of her over 24-year career.