Packed with latest shows Star World Premiere HD, set to enter the living rooms

Keeping in mind the needs of the urban Indian viewer, Star India is set to launch its newest offering in English General Entertainment Channels (GEC) on the 24th September, 2013 - Star World Premiere HD.

The first-of-its-kind channel in India will allow its viewers to exclusively tune in to the latest season of their favorite shows. Star World Premier HD will air 26 new and returning shows from 4 of the biggest television studios in the world, creating a revolutionary television viewing experience in High Definition (HD). For the first time in television history, India will watch the latest seasons of the biggest shows with America, before the rest of the world. Star World Premiere HD will be available on Tata Sky HD.

Kevin Vaz, General Manager - English channels, Star India says, “We believe once the channel is launched, India will be privy to the latest seasons of the best American shows on air currently alongside America, changing the viewer experience in India forever. Star India has always focused on innovative strategies to 

provide entertainment to its viewers and the launch of Star World Premiere HD is an endeavor in this direction.”


The channel will see the launch of new shows including 'Marvels Agents of S.H.I.E.L.D', 'The Michael J. Fox Show', 'The Blacklist', ‘The Goldbergs' and 'Sleepy Hollow' and returning shows, 'Homeland' S3, ‘Castle’ S6, ‘Revenge’ S3, 'White Collar’ S5, 'Modern Family' S5, 'The Simpsons' S25, ‘Glee’ S5 and 'Two & A Half Men' S11, among others.

With its launch, Star World Premiere HD is set to become the most coveted platform in India capturing the English viewing audience.

Tata Sky has announced the addition of Star World Premiere HD to its channel offerings.

Typically English Entertainment channels air shows about 6 to 11 months after the show has been aired in the US. To keep up with the pace of these shows, avid viewers download shows off the net and watch it on the laptop or PC. With Star World Premiere HD Channel, shows will be aired in India soon after the episode is aired in the US. Starting 24th September, Tata Sky will be the only DTH provider with an option to view the new English entertainment channel.

With the growing affluent population in country, the demand for popular English content on Television is on the rise. With Tata Sky, subscribers can now watch original content every day along with an array of new programs and latest seasons of all shows. This will be a long awaited treat for fans of global English entertainment. Star World Premier HD will be available as an A-la-Carte channel at a nominal amount of Rs. 60/- per month.

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media