Patrika is all set to launch its annual shopping extravaganza

Patrika Group, one of country's leading media conglomerates, is all set to kick-start a bigger and better version of its annual shopping extravaganza. Earlier known as Jaipur Shopping Festival (JSF), the event is now rolled-out in an all new format – Shoppers' Republic of India (SRI). The 6th edition of the phenomenal shopping festival, SRI will be held for a duration of more than 40 days – from September 21 to October 31, 2017. With fresh enterprises, mind-blowing offers, exciting prizes and amazing gifts, SRI 2017 assures this Diwali to be filled with surprises.

Owning to the grand success of the event in its first five editions, SRI has now become an annual entity. The high popularity of this fest among people has encouraged the group to spread its foot prints in 16 cities of four states – Rajasthan, Madhya Pradesh, Chhattisgarh & Delhi. This year SRI will be organized in – Jaipur, Jodhpur, Udaipur, Kota, Bhilwara, Pali, Alwar, Bikaner, Shri Ganganagr, Indore, Bhopal, Jabalpur, Gwalior, Chhindwara, Bhillai, Delhi, Gurgoan and Noida.

The current edition of the event will be the biggest so far in its 6-year history with over 15,000 retailers partnering with SRI across 16 cities. Decoration of the city, which has been one of the most exciting parts of the event, will now be taken forward to as many as 90 markets, where SRI special gates and Kiosks will be set-up. This year, a number of exciting events in multiple categories (such as music, dance, tourism, culture etc.) will be organized where several popular celebrities will take part to amplify the festive delight among shoppers visiting the city during this fest.

Raffle Concept

Like each year, prizes worth crores of rupees can be earned in multiple categories through a unique raffle plan. SRI campaign highlights these Raffle partners through various promotional activities to generate footfall at their stores.

Raffle Partners

The shopping festival connects the retailers with the customers through this Raffle Coupon. The end customers who have this raffle coupon are eligible to take part in the Lucky Draw. Retailers/Food Joints/Market associations who buy these Raffle Coupons from the Patrika Group become our Raffle Partners. The coupons are exclusively available at their outlets and that is what differentiates them from other retailers of the city. The Raffle partners extend this coupon to their customers on every purchase of Rs 1000 (in case of Apparels/Dining/Home Décor & Furnishings and other small ticket items) and Rs 5000 (in case of Jewellery /Electronics /Furniture/ Automobiles and other Big Ticket Item).