Pawan Bansal appointed as COO Jagran Solutions

In a move to further fuel the growth of Jagran Solutions, Jagran Prakashan Ltd has announced the appointment of Pawan Bansal as Chief Operating Officer of Jagran Solutions. A veteran in the Jagran Group, Pawan continues to lead the group's OOH division foray Jagran Engage and responsible consolidating the group's presence in the sector. He takes over the additional charge of Jagran Solutions as COO. Over the years, he has worked in multiple capacities in operations and business development across multiple sectors in India.

Announcing Pawan's appointment, Shailesh Gupta, Director Marketing, JPL said, "The Activation segment is an important business vertical from the Jagran stable, with Pawan's multi dimensional experience and his ability to create unique and innovative customer solutions he will propel Jagran Solutions to the next level of growth. Having had an exposure across diverse businesses, Pawan's strong leadership skills and experience will strengthen Jagran Solutions positioning and will help in further consolidating its position amongst the best activation agencies in the country." He would continue to lead the OOH business as well.

On his new role, Pawan said, "The activation industry is poised at a very important stage in its growth trajectory. Delivering customer delight through innovative brand solutions is a key promise of Jagran Solutions. It's an absolute honour to be part of a young Jagran Solutions team and have the opportunity to build on its success. I'm very excited and happy to be a part of the new role as COO Jagran Solutions and am confident of taking over the challenges that may come ahead. I look forward to taking the division to the next level"

An alumnus of FMS BHU and Kanpur University, Pawan has previously worked with Castrol , Bausch & Lomb and Rave Entertainment. He has a vast understanding of sales, marketing, Multiplex and OOH industries.

Jagran Solutions is a national agency with about 100 professionals across its offices in Mumbai, Bangalore, Chennai, Kolkata, Hyderabad & Delhi. It specializes in providing versatile, complete and measurable solutions, ensuring an immersive, interactive and experiential integrated marketing plan applicable to Consumer Activations, Product Launches, Contests & On-ground Promotions, Brand Awareness & Engagement, Corporate Events, Conventions, Loyalty & Incentive Programs, Conferences, Exhibitions and Ambient Communications: From the moment of inception of the brief through the journey of seeding of an idea, devising measurability matrix to tackling logistics right and during the implementation, plans each step with foresight and creativity, never forgetting that creativity needs free reign and a touch of outrageousness, yet remembering the fact that audiences are fragmented with customized needs & mindsets!

With an international award to its credit in its very 1st year; Jagran Solutions completed a Hat Trick with a GOLD for the best Small Budget Campaign in 2008. This category recognizes the best campaign that achieves defined brand objectives while delivering a high Return on Investment. This latest award took the count to 80 National and International awards in main stream Promotional Marketing. It is the youngest agency in the India to have done so.

Jagran Solutions has been partnering some of the largest brands in the country including Nokia, ITC, Castrol, Dabur, Cavin Kare,Red bull, Star TV, Volkswagen India , Bacardi, Good Year, Radio mirchi, and Government of India amongst others.