PayUmoney makes ticket reservation for Heritage Monuments more convenient!

In a bid to make the tourism landscape of the country much more convenient, PayUmoney has collaborated with the Archaeological Survey of India (ASI) and Canara Bank to facilitate online booking of Heritage Monuments.The move is aimed towards supporting the digitization of ASI’s service offerings under the Digital India campaign, allowing tourists have fingertip access to several prominent cultural heritage sites such as the TajMahal !

PayUmoney will act as the transactional partner under the agreement, extending the benefits of its robust payment infrastructure to approximately 119 ticketed monuments managed by the ASI. The company has developed the e-ticketing micro platform for both online and counter tickets for the initiative, and is also offering 1% saving on tickets booked through the platform to further sweeten the proposition.

Speaking on the association, Mr. Nitin Gupta, Co-founder & CEO, PayUmoney, said, “Keeping in line with the Government of India’s initiative to digitize all public and private sector offerings, we have associated with ASI to extend the benefits of online booking to the Indian as well as international tourists.The move would also allow us to further extend our brand visibility and business by reaching out to individuals visiting these tourist destinations. We are confident of delivering a seamless and hassle -free online booking experience through our advanced payments infrastructure and online support capability.”

Ticketed monuments managed by the ASI see an annual footfall of around 19 crore tourists, with TajMahal alone receiving 70-80 lakh visitors.Nine monuments, such as the TajMahal, Red Fort, Qutab Minar etc are already live on www.asi.payumoney.com, with others expected to be added gradually. As an exclusive partner in the initiative, PayUmoney is expecting to increase its business outlay as well as brand visibility with the latest association.