Penn Schoen Berland to offer Online Image Management solution!
Today, the number of internet connections in the country is over 100 million (Fixed: 63 million; Mobile Phones: 15 million; Broadband: 13.65 million). The number of active Internet users is over 240 million (Fixed: 200 million + Mobile: 40 million). It is expected that by 2017, approximately 23.38 million tablets would be sold in India. The Indian Mobile Value Added Service industry itself is estimated to grow to US$ 10.8 billion by 2015.
As a part of its strategy to provide 360-degree persuasion solutions to clients and to leverage the internet & mobile platforms of influence, Penn Schoen Berland, South Asia, (PSB) has joined hands with Digital Marketing Solution provider Puretech Internet to provide a comprehensive suite of ‘Online Image Management’ (OIM) services, including Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Social Media Marketing (SMM).
“At PSB, our endeavor is to provide clients with 360-degree persuasion solutions based on strategic insights generated through our research. Internet today is the most potent source of persuasion and an integral part of our communication mix.” says Ashwani Singla, CEO, PSB, South Asia. He further adds, “Puretech is simply the best-in-class and our partnership therefore is natural.”
“To extend their influence, clients must go beyond analogous communication and move to the matrix where their audiences are: social networks, search, discussion forums, mobile chats, amongst others,” says Prashant Deorah, CEO, Puretech Internet. He further adds, “PSB combines an astute knowledge of public opinion with the technical and creative capabilities of Puretech to move the audiences to act, a winning combination for clients to generate
maximum bang- for-the- buck.”
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