Pernod-Ricard Chair/CEO Ann Mukherjee Inducted in Marketing Hall of Fame

The American Marketing Association New York today announced Ann Mukherjee, Chairwoman & CEO, Pernod Ricard North America, is among the four industry leaders responsible for outstanding contributions to the field of marketing who have been named 2022 inductees to the Marketing Hall of Fame®.

This year’s other inductees include Marc Pritchard, Chief Brand Officer, Procter & Gamble; Bozoma Saint John, Global Chief Marketing Officer, Netflix; andAntonio Lucio former CMO at Facebook, Visa and HP. 

The Marketing Hall of Fame is the only award of its kind to celebrate brilliance in marketing across all disciplines and industries. A rigorously democratic process is used each year to elect leaders who are making outstanding contributions to marketing and inspiring a new generation of marketers.  Selection criteria includes how marketers impact business results, raise the profile of the profession, move marketing forward through breakthrough approaches, promote sustainability, and  spearhead diversity, equity and inclusion.

Ann Mukherjee joined Pernod Ricard North America as Chairman & CEO in December 2019. The first industry outsider and woman of color to assume the position, she has demonstrated from Day One her ability to advance through ambiguity, while delivering both ROI and ROR (return on responsibility). 

She is transforming the Pernod Ricard North America business to be laser-focused on driving the science of predicting consumer demand, building trusted brands attuned to the current climate of culture. She is igniting growth across the portfolio, by improving speed to market; and is building trusted brands attuned to the current climate of culture.

Mukherjee joined Pernod Ricard from S.C. Johnson and Company, where she broke ground as their first-ever Global CMO and, later, Global Chief Commercial Officer overseeing a $12 billion business division in more than 90 markets. 

She previously made a decade-long impact at PepsiCo, most recently as President of Global Snacks and PepsiCo Global Insights. As CMO for Frito-Lay North America, she created a mantra of “Transform Tomorrow Today” to inspire breakthrough marketing. She spearheaded the multiyear “Crash the Super Bowl” campaign, which aired fan-made ads in a radical first for the advertising industry. 

For the courageous moves she has made throughout her 30-year career, Ann was recognized among Forbes’ Top 50 Most Influential CMOs, named Marketer of the Year by Brandweek, and earned an ADCOLOR Legend Award.

Architects of marketing transformation already inducted into the Marketing Hall of Fame include former Facebook CMO Gary Briggs; Patagonia founder Yvon Chouinard; Dentsu International global CEO Wendy Clark; TBWAWorldwide chair Lee Clow; GE vice chair Beth Comstock; author Seth Godin; R/GA founder Bob Greenberg; former American Express CMO John Hayes; former IBM SVP Jon Iwata; Ogilvy chairman emeritus Shelly Lazarus; MetLife EVP, global chief marketing officer Esther Lee; Adobe CMO Ann Lewnes; former P&G global marketing officer Jim Stengel; former Coca-Cola and Subway global CMO Joseph V. Tripodi; former Unilever Global CMO Keith Weed, and in the early years of the program, Steve Jobs, accepted the award on behalf of Apple.

This year’s extraordinary marketing innovators will be celebrated at the 2022 Marketing Hall of Fame Induction Ceremony on May 3, 2022 in New York City, location to be announced shortly.  Each inductee will give a brief presentation inspired by their careers and will offer their views on the future of marketing. Tickets are available here.

The mission of the AMA New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community.


News in the domain of Advertising, Marketing, Media and Business of Entertainment