Posterscope India completes 2 year of operations in India!
On completing two years, Haresh Nayak, Managing Director, Posterscope India said, "We have had a phenomenal success in last 2 years, agency has grown from 0 to 100 crs + which is a good achievement in OOH business, we have won 63 clients out of which 70% are on AOR basis. I personally believe the success go to the teams which we have been able to retain with lowest iterations. In last two years we have consolidated our OOH business and we see it growing, we have also diversified in retail in big way through Hyperspace and we believe as the infrastructure development happens in India retail as a category will continue to have double digit growth".
Some of the proprietory tools customized to India are PRISM PLAN, PRISM SCREEN, PRISM SHARE, PRISM SCORE, PRISM CREATIVE, PRISM MAP, PRISM MONITOR and PRISM MAC.
Geographically, Posterscope India today has presence in 25 cities and has the best team of OOH professionals in India, exceeding 85 members, each trained on the latest tools & developments in the OOH world. some of its key clients include the Future Group, Philips India, P&G, Nestle India, Essar Group, Titan, Tanishq, Samsonite, Symantec, Lee Cooper, Levis, Bharti,AXA, Ray-Ban, Amul, Mont Blanc, Google, AirAsia, GoAir, Adidas, Blue Star and Tata Second Career.