Publicis Sapient acquires Sapient.i7 in its entirety

Publicis Sapient, today announced that it has wholly acquired Sapient.i7, the joint enterprise it launched with Tquila Ventures in March 2018. Over the past two years, Sapient i7 has offered an extensive set of services leveraging Salesforce technology to enable digital transformation for large companies in Europe. 

Sapient i7 will join Publicis Sapient to form a new global practice, expanding Publicis Sapient’s Salesforce expertise and strengthening its alignment to the technology. 

The global Salesforce practice will be led by Jason English. Stephen Aitken, the current CEO of Sapient i7, will lead the UK, Europe, and APAC regions. 

Jason English, SVP, Global Salesforce Practice Leader, Publicis Sapient, commented, “The acquisition of Sapient i7 enhances the value Publicis Sapient brings to its clients. Publicis Sapient has been delivering large scale digital business transformation for a number of years and the acquisition of Sapient i7 enables the company to offer digital business transformation on a truly global scale.” 

On the acquisition, Stephen Aitken said, “It’s been exciting to watch Sapient i7’s Salesforce practice grow quickly in Europe. The acquisition enables us to continue growth in delivering digital business transformation on the Salesforce platform.” 

Stephane Viallet, VP, Alliances, Salesforce, added here, “We’re excited that Publicis Sapient has now acquired Sapient i7. This is a renewed demonstration of Publicis Sapient’s commitment to invest in the digital business transformation of organisations, leveraging Salesforce technology.” 

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