Punitha Arumugam moves on from Hotstar

Hotstar’s Head of Revenue, Punitha Arumugam has put in her papers sources close to the development have confirmed to Adgully. At the filing of this report, we did not elicit any response from Punitha Arumugam confirming this development.

She joined Hotstar as Platform Evangelist in November 2017, and was elevated as Head of Revenue for the premium streaming platform on December 20th 2018. Arumugam is a media agency veteran, has been in the industry for over two decades, of which 13 years were with Madison Media.

She left the agency as Group CEO in March 2012 to join Google. She had worked with Google as Agency Director for over 5 years and is credited with building a buoyant agency business for Google in India and Asia Pacific.

Arumugam began her career with O&M Media in Chennai, before moving on to Lintas Chennai/ Bangalore.

Also Read:

Falling out of love, what the stats say: Hotstar Study

We have created a false binary that digital will take over TV: Uday Shankar