Ranveer Singh becomes most valued Indian Celebrity in 2022

Aviral Jain, Managing Director, Valuation Advisory Services, Kroll, said: This year’s theme ‘Beyond the Mainstream’ is driven by the stupendous rise of South Indian movie stars and sport celebrities. Notable names from the Tollywood industry, Allu Arjun and Rashmika Mandanna, were featured on the list of India’s top 25 celebrities along with India’s T20 captain Hardik Pandya and Olympic gold medalist Neeraj Chopra. Amongst the Bollywood stars, Ranveer became the most valued celebrity brand in India, given his mammoth endorsement portfolio and widening global presence. Kiara Advani, Kartik Aaryan and Sara Ali Khan were other Bollywood debutants on our top 25 list.”

2022 has been the second successful year for South Indian movies at the box office, resulting in many Tollywood faces being sought after in the advertising and media industry nationally. Further, with a splendid performance at the Olympics followed by the Commonwealth Games, Indian sports stars continue to bag several marquee endorsements benefiting because of lower competition from Bollywood stars with a limited box office collection.

We present the list of our top 25 celebrity brands for 2022 below:

Rank (2022 Report)

Celebrity

Brand Value (USD mn)

1

Ranveer Singh 

181.7

2

Virat Kohli

176.9

3

Akshay Kumar

153.6

4

Alia Bhatt

102.9

5

Deepika Padukone

82.9

6

MS Dhoni

80.3

7

Amitabh Bachchan

79.0

8

Sachin Tendulkar

73.6

9

Hrithik Roshan

71.6

10

Shah Rukh Khan

55.7

11

Salman Khan

54.5

12

Ranbir Kapoor

54.5

13

Rohit Sharma

49.5

13

Ayushmann Khurrana

49.5

15

Anushka Sharma

41.7

16

Kiara Advani

38.3

17

Kareena Kapoor

36.5

17

Kartik Aaryan

36.5

19

Hardik Pandya

34.8

20

Allu Arjun

31.4

21

Sara Ali Khan

28.0

21

Varun Dhawan

28.0

23

Neeraj Chopra

26.5

23

PV Sindhu

26.5

25

Rashmika Mandanna

25.3

2023 marks 25 years of Kroll’s presence in India. Kroll Advisory Private Limited is a SEBI registered Category 1 merchant banker, enabling the company to provide fairness opinions and a wider range of valuation services to listed companies. In 2018, Duff & Phelps acquired Kroll, and the entire firm unified under the Kroll brand in 2020.

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