RBL Bank launches an awareness campaign on Cyber Security #RahoCyberSafe

RBL Bank launches #RahoCyberSafe Campaign
RBL Bank launches #RahoCyberSafe Campaign

With the increasing need for social distancing, individuals today resort to digital means of banking to stay safe and secured. While consumers had already begun to use digital payment options for quite some time now, the pandemic however, accelerated the adoption rate. But with the rise in digital transactions there can be a rise in online-related frauds too. To help educate customers on various card-related frauds, RBL Bank has created an interesting series of consumer awareness videos called #RahoCyberSafe

 The teaser video opens with a few real-life instances on how fraudsters call customers offering a lucrative scheme or requesting inputs for an urgent KYC  updation. Typically, the customer is enticed to share confidential information such as  card number, CVV number or card pin. The individual videos then elaborate each instances and how to steer smartly from such fraud calls. 

Also read: Vh1 and Cryosis present: #EndTheStigma Mental Health Campaign


News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Advertising