REPUBLIC announces Expansion Plan with #RepublicIsTheNews campaign
Republic Media Network made big all-round growth announcements on Wednesday, declaring aggressive expansion across the digital & broadcast space for the audience in India and abroad. From the much-anticipated announcement of R. GLOBAL to a mammoth digital expansion rollout, R. has laid out a clear roadmap to be India’s Digital Tech Broadcast Media Powerhouse.
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BIG ANNOUNCEMENTS! Republic Media Network is very proud to make a series of growth announcements in India and abroad on broadcast and digital. We are supremely grateful to the people of India whose love propels R. ! #TheGameHasJustBegun— Republic (@republic) June 16, 2021
Simultaneously, going LIVE with its game-changer #RepublicIsTheNews brand campaign, R. has embossed itself as being synonymous with news for a New India. In a short span of 4 years, Republic has transformed the face of journalism. Rooted in breakthrough investigations, chasing the truth, campaigning for accountability, in-depth reportage, expanse in global coverage, and a content-led strategy, R. has become the most followed and largest news brand in the country. By setting the agenda with mass public campaigns, social movements and news that resonates with the people of India and abroad, Republic has ensured that R. Is The News.
With its latest brand campaign, R. has encapsulated how Republic changed the news and has become India’s greatest news brand through a series of stories that have created on-ground impact.
#RepublicIsTheNews | We will NOT lower our pitch. We will NOT stop the chase. We will NOT halt the questions. We will NOT compromise. Republic has changed the news. #RepublicIsTheNews pic.twitter.com/3vzfsyrVvo— Republic (@republic) June 16, 2021
As part of its public announcements, R. Digital reported towering growth figures and the largest expansion in the genre. R. Digital has already become a force to reckon with. The Network announced a 600% digital growth and increase in traffic. With an aggressive and unmatched digital expansion blueprint that involves hiring 100 digital professionals, in the tech, product and content space, R. is set to become India’s Digital Tech Broadcast Media Powerhouse.
R. has also announced its increase in international footprint by setting up a formidable global reporter-base. R.GLOBAL will be the first step in taking Indian media to the global market, at the scale envisioned. Republic announced Editor-in-Chief Arnab Goswami is personally committed to expanding Indian media in the global market, and R. GLOBAL is the first step in that direction.
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Detailing its plans of R. GLOBAL, Republic divulged that India’s largest news network is expanding its international base with over 120 journalists from across the globe to deliver world-class content & investigations to its viewers. From Wuhan to Tel-Aviv to Dominica, R. has already been leading international coverage and unearthing the biggest stories with its global investigation teams on the ground. With the rollout of R. GLOBAL, Republic is set to take its coverage to the next level.
Assuring the delivery of a gamechanger product on-air and online with an all-new look and feel, and an unmatchable content line-up, Republic announced that the road ahead will see an even bigger, louder and fiercer news brand.
These slew of announcements have already created a storm on-ground and on digital with trendsetting stats and come with a hard-hitting assurance that the game has just begun!