RJs walked the ramp for Big Bazaar!

RJs from various stations walked the ramp for Fashion @ Big Bazaar and entertained the audience with their jhatkas and matkas. The event that was held at Big Bazaar Growel 101 Mall in Kandivili in Mumbai, the RJs walked the ramp with perfect aada and attitude.

One of the participating RJ's commented, "It felt great to walk the ramp amongst such an energetic and lively crowd. It has never been in history that RJs have walked the ramp and have received such accolade from such a huge crowd. We feel honoured and privileged to be part of such a big event and we thank Fashion @ Big Bazaar for organising such an event."

A photo shoot was done with the RJ's wearing Fashion@Big Bazaar's Summer Collection. Video bytes were also taken. The same was uploaded onto www.facebook.com/fashionatbigbazaar. Online voting began on 17th May util 26th May. RJ's urged listeners to vote for them by going onto facebook.Listeners voted and even campaigned for their favourite Rj's out of enthusiasm. Contents on facebook allowed fns to participate and win autographed merchandise from the RJ's themself.

Percept Media unique concept of having RJs and Fashion @ BIG Bazaar to come together for a fashion show has never been done before.

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment