Royal Stag's 'Largest Fan of the Match', goes to Sri Lanka on board SriLankan Airlines

After India’s breath taking victory in the second Test match during India vs Sri Lanka Test Series 2015, the country’s cricket lovers are once again set to cheer for the national team in Colombo. As the winners of Royal Stag “Largest Fan of the Match” contest from Delhi, Kamal Sati and Prabhat Katyal will get a chance to witness an international test match and cheer for the men in blue in Colombo cricket grounds. As India and Sri Lanka plays a much awaited face off in a final match in the Test series, Royal Stag takes this chance to fulfil the wishes of the second batch of die - hard cricket fans in the country!

Strengthening its association with cricket, Royal Stag in collaboration with the Sri Lankan Airlines is providing this once-in-a –lifetime opportunity to the cricket fans in India through Royal Stag ‘Largest Fan of the Match’ contest. The lucky winners of the contest from 12 states in India will get to watch a match live in Sri Lanka. 50+ lucky fans get to travel to Sri Lanka and two of them will have a chance to be on National TV and get a memento signed by the winning captain in the post-match ceremony.

This power-packed test series has “Virat Kohli” as test captain for the very first time leading his army of men in blue for the entire series.  Moreover, “Kumar Sangakkara” the legendary Sri Lankan cricketer announced his retirement after the 2nd match. The series marks the return of “The Turbanator” - Bhajji to the test side. The fans are all braced up and look forward to India making it Large by winning the series after a long 22 years.

Commenting on the contest, Raja Banerji, Assistant Vice President (Marketing), Pernod Ricard India said “We understand the passion and love Indians have for cricket. Not many get the opportunity to see the live action at an International venue and enjoy the thrill and excitement of an international cricket match. Royal Stag ‘Largest Fan of the Match’ contest gives the opportunity to the fans to fulfil their dream by cheering for Team India at an international venue.  We are taking this opportunity to strengthen our association with cricket and to express our love and strong support for the Indian cricket team. In line with the Royal Stag philosophy of “Make it Large”, we hope that Team India fans get to be part of this unique experience and witness their favourite cricketers  making it large in full glory. ”

Mr. Saminda Perera, General Manager Corporate Communications, SriLankan Airlines, shared his views on the association saying, “Sri Lanka and India share the same passion and love for cricket, which inspired Sri Lankan Airlines even more to be part of this campaign. With our strong presence in India and the goodwill shared amongst the two nations, we are pleased to fly down scores of Indian fans to watch this exciting tournament. We wish both teams well and we invite the ‘Largest Fan of the match’ winners to enjoy the true essence of Sri Lankan warmth and hospitality throughout the journey.”

Expressing his excitement, Kamal Sati, the lucky winner of the contest from Delhi, said, “I am extremely happy and excited to pack my bags and head to Sri Lanka. I would like to thank Sri Lankan Airlines for the hospitable experience they offered. I eagerly look forward to this first time experience on board a Sri Lankan Airlines flight.  It is like a dream come true for me. I thank Royal Stag to have given me this opportunity to watch my favourite players perform live in Sri Lanka.”

Prabhat Katyal, the second lucky winner from Delhi, said, “I am a huge fan of Virat Kohli. The feeling is still sinking in. It is unbelievable that I am going to cheer for him on the international cricket ground. This has never happened to me before and I truly thank Royal Stag & Sri Lankan Airlines, without them it wouldn’t have been such an exciting journey.”



News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing