Sanjay Dutt & Raj Kundra partners with YouTube for 'Super Fight League'
The SFL-Google partnership will add a new dimension to MMA event providing on demand access to millions of MMA enthusiasts across the globe. Now fans from Mumbai to Melbourne will be able to join the action from all the fight night events of SFL and share their experiences on YouTube.
He added, "At YouTube we're committed to bring all the exciting content for our users and this association will help us to build on that promise. Sports and entertainment are a big focus area for us and we're working with companies to take their content to a global audience and also provide a great opportunity for advertisers to interact with a large number of viewers through interactive video formats."
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