Dr. Derrick Gray, the Chief of Measurement Science and Business Analytics at BARC India, has resigned from the organization, as reported by media....
Aaj Tak emerged as the most-watched news channel in week 49 of BARC India data, encompassing the rolling average of weeks 46-49. The period was....
Broadcast Audience Research Council India (BARC), the world’s largest Television Audience measurement body, today announced the appointment of....
The Union Budget 2023 was announced by the Finance Minister, Smt. Nirmala Sitharaman on February 1st and India TV emerged as the top Hindi News....
BARC India has released the highly anticipated viewership data of the news channels for the vote counting day in Gujarat and Himachal Pradesh. India....
The TV, especially news television, ratings tangle has raised its ugly head again. Following the latest development of Zee Media exiting from BARC....
News18 India continues to be the industry leader in Hindi TV News space. As per BARC data (Wk 34 - 37’22, TG: 15+, HSM), News18 India has....
As per the weekly data during the week 24 (from 11th June 2022 to Friday, 17th June 2022), released by the BARC, among the top five channels in the....
Broadcast Audience Research Council (BARC) India’s data for Week 24 HSM (Saturday, 11th June 2022 To Friday, 17th June 2022; 24hrs; 15+....
As a part of its ongoing ‘Data Validation Quality Initiative’ aimed at improving measurement science and mitigating impact on viewership....
Times Network has complained to the Ministry of Information and Broadcasting, BARC, and TRAI against India Today channel for “misleading and....
Gaurav Banerjee, Disney Star Head- Content, Disney+ Hotstar & HSM Entertainment Network, has been appointed by the Broadcasters Audience Research....
With the resumption of BARC data for TV news ratings earlier this month, the race and claims for the numero uno position has started again amongst....
Shashi Sinha, Chief Executive Officer at IPG Mediabrands India, has been unanimously elected as the new Chairman of Broadcast Audience Research....
Aaj Tak continues to lead the Hindi News genre as BARC India resumed publishing ratings of News channels from March 17, 2022. As per BARC data, Aaj....
BARC India has started publishing data for News channels from today (March 17, 2022), after a gap of one and a half years. With this, the long....
BARC India has resumed the ratings for individual news channels with the release of data for Week 10, 2022 today. Following an industry-wide....
TV9 Bharatvarsh and Aaj Tak remained top among the top eight Hindi news channels during the week 10'22 (5 -11 March 2022), according to the....
BARC India will release individual news channel data with effect from Thursday, March 17 2022. Welcoming the Ministry of I&B’s directive....
Madison Media & OOH Group CEO Vikram Sakhuja has taken over as the Chairman of Broadcasters Audience Research Council (BARC) India's Technical....
The committee appointed by the Ministry of Information & Broadcasting (MIB), which was tasked with reviewing guidelines on TV rating agencies in....
It’s been almost a year since the TRP scam exploded and BARC India decided to suspend publication of audience ratings for news channels till a....
Dr. Derrick Gray, Chief of Measurement Science & Business Analytics at BARC India, has been appointed as the Vice-President of the Market....
This festive season will be better than 2019 and 2020, affirms a buoyant industry Since the pandemic struck, there has been a sea change in the....
The recent challenges and controversies notwithstanding, CRISIL Ratings has reaffirmed its ‘CRISIL A/ Stable’ rating on the long-term....
Former BARC India's CEO Sunil Lulla has decided to commence on a Portfolio Career after stepping down from the company. In his entrepreneurial....
Broadcast Audience Research Council India (BARC), the Industry’s Television Audience measurement body, today announced Mr. Nakul Chopra as its....
Sources close to Adgully confirmed that Sunil Lulla, CEO, BARC India has put down his papers ending the two year stint. Lulla will remain with the....
BARC India has rolled out its latest ad campaign, which highlights that while it is capturing data to report What India Watches, this data is also....
Amid the ICC World Test Championship, played in England from June 18 to 23, 2021, football managed to score higher views. As per BARC India data for....
Sachin Tendulkar commemorated this year’s World Blood Donor Day - June 14, 2021, by donating blood himself along with his entire team. With....
English movie channel Star Movies has significantly grown its reach by 33% over five weeks (Week 13-17), according to data released by BARC India. It....
Star TV Network’s Hindi movie channel, Star Gold is leading the Hindi movie genre (HSM Urban) in viewership for the past four weeks since the....
Broadcast Audience Research Council India (BARC) has released data for Week 15 (Saturday 10th April 2021 to Friday 16th April 2021). In the Hindi GEC....
Enforcement Directorate (ED) investigation into money laundering in the Television Ratings Points (TRP) scam has revealed a link to Mumbai Police....
Former Broadcast Audience Research Council India, CEO, Partho Dasgupta has been granted bail by Bombay High Court at a personal recognizance bond of....
It will take some more time before TV ratings for the News genre are released on a weekly basis by BARC India. As per media reports, the Ministry of....
The Bombay High Court continued to hear the bail plea of former BARC CEO Partho Dasgupta yesterday (February 16, 2021). Dasgupta is currently under....
Times Network has issued a legal notice to the Broadcast Audience Research Council (BARC) for illegal and fraudulent viewership manipulation and....
The Bombay High Court has adjourned ex Broadcast Audience Reasearch Council India chief executive officer Partho Dasgupta bail plea in the TRP....
The Broadcast Audience Research Council India (BARC India) has shared data on Ad volumes on TV for January 2021 (Week 1-4) comparing it with the same....
Republic TV Editor-in-Chief Arnab Goswami and his family have announced that they will publicly declare all personal financial details, including....
A session court in Mumbai has rejected the bail plea of former Chief Executive Officer of Broadcast Audience Research Council India Partho Dasgupta.....
Former BARC India CEO Partho Dasgupta was admitted to the hospital last night after his blood pressure and sugar levels dropped while he was in....
The Enforcement Directorate has summoned India Today Group CFO for questioning pertaining to the TRP scam investigation according to media reports.....
While rejecting bail plea of Broadcast Audience Research Council's former CEO Partho Dasgupta, a Mumbai court observed that played a vital role in....
The Esplanade magistrate court in Mumbai has rejected the bail plea of former Broadcast Audience Research Council India (BARC India) CEO Partho....
The Broadcast Audience Research Council India has issued a press statement stating that it is fully cooperating with Mumbai Police in its ongoing....
After the arrest and subsequent bail of Republic TV CEO, Vikas Khanchandani, Mumbai Police has now arrested Romil Ramgarhia, Former COO of BARC in....
The News Broadcasters Federation (NBF), India's largest industry body representing the combined - business and editorial interest of news....
BARC India, which has been releasing the television ratings data in Weekly Impressions ’000, has now renamed as AMA ’000 (Average Minute....
BARC data for Week 44 (Saturday, 31st October 2020 to Friday, 6th November 2020) shows that Hindi GEC Sony SAB has garnered weekly impressions 563399....
Allegations by Mumbai Police naming three news channels for tampering TRPs has brought to question the integrity of Broadcast Audience Research....
Over the last several days, there have been various news reports as regard to Television Ratings and Broadcast Audience Research Council (BARC....
On Thursday, TV audience measurement company BARC India had decided to suspend TV ratings for news channels for 8-12 weeks in view of recent....
The News Broadcasters Federation (NBF) has strongly objected to BARC’s statement on pausing audience estimates (ratings) of news channels. NBF....
News broadcasters seek reforms of the Broadcast Audience Research Council (BARC), on its automation of data collection and processing. The News....
In the light of the recent developments, BARC Board has proposed that it’s Technical Committee (Tech Comm) review and augment the current....
TRP wars are always murky and regardless of who gains the upperhand, there really are no winners. Adding to the already annus horribilis that the....
The TRP manipulation scam that came to light this week is snowballing into a major war zone between two prominent media houses. The whole episode....
Authored by Mahesh Murthy, Marketer, Investor and Entrepreneur. Please note: This article first appeared in a LinkedIn blog and has been....
A case of BARC meter tampering case has surfaced in Mumbai. As per media reports, Mumbai Police has arrested two persons in this regard. The Mumbai....
As a part of its ongoing ‘Data Validation Quality Initiative’ aimed at improving measurement science and mitigating impact on viewership....
After being in the second spot for the last two weeks, Republic Bharat overtook Aaj Tak to claim the numero uno position among Hindi News channels,....
Manashi Kumar, Chief Strategy and People Operations, Broadcast Audience Research Council (BARC) India stepped down yesterday, a source close to the....
After surging to the No. 2 spot last week, Republic Bharat further consolidated its position in Week 32 (Saturday, 8th August 2020 to Friday, 14th....
Romil Ramgarhia has moved on from Broadcast Audience Research Council India sources have confirmed to Adgully. He resigned citing personal reasons.....
BARC data for Week 28 (Saturday, 11th July 2020 to Friday, 17th July 2020) saw Star Utsav lead in All Platforms, while Star Plus was the numero uno....
The News Broadcasters Federation (NBF) has written to BARC India once again to reiterate its concerns over the “extremely serious issues”....
World’s largest and India’s only television measurement company, Broadcast Audience Research Council (BARC) India, will complete....
BARC data for Week 19 (Saturday, 9th May 2020 to Friday, 15th May 2020), sees Dangal remain at the top in All Platforms as well as Free Platforms,....
The share of News and Movies genres in overall TV viewership has started to stabilise, but continues to operate at higher levels. As per BARC data....
World’s largest television measurement company, Broadcast Audience Research Council (BARC) India and Meterology Data Pvt Ltd (MDL) that manages....
The overall FCT dropped by 9 per cent in Week 18, while there was a 7 per cent decrease in advertiser count, as per the 8th edition of the....
The share of News and Movies genres in overall TV viewership has started to stabilise, but continues to operate at higher levels. As per BARC data....
GroupM has launched their weekly report on impact of Covid-19 on digital and TV consumption for the time period between 1 May and 8 May. According....
TV viewership continues to be on the upswing in Week 17. As per the 7th edition of BARC-Nielsen’s report on ‘Crisis Consumption on TV and....
BARC India has made changes in the Target Groups for different TG cuts on the website. From Week 17 onwards, BARC India will release data on website....
News and Movies continue to drive TV viewership growth in Week 16, even though their share started to taper from Week 12. Both the genres still....
As India enters Week 6 of the lockdown, BARC India & Nielsen Media explain the ‘Impact of COVID-19 on TV viewership & Smartphone....
There are mixed industry reactions to TRAI’s recommendations on Review of Television Audience Measurement and Rating System in India, with most....
Though BARC India came into existence in July 2010, no significant progress was made by BARC to set up a transparent television rating mechanism in....
English language content has gained the maximum traction post the lockdown. Total impressions for English entertainment channels have grown by 92 per....
The Telecom Regulatory Authority of India (TRAI) has observed that there is a need for structural reforms in BARC India to mitigate the potential....
The New Normal of 3 hours, 40 minutes+ per day on Smartphone continues, a 10 per cent increase over the pre-COVID-19 times, reveals te 5th edition of....
FCT (Free Commercial Time) on TV recovered a bit in Week 15, observing a 7 per cent growth after a huge fall of 26 per cent last week. As per the 5th....
News and Movies genres continued to grow in Week 15, with News reporting a 185 per cent growth and Business News witnessing an 82 per cent growth.....
DD National continues to lead the Hindi GEC space in Week 15 (Saturday, 11th April 2020 to Friday, 17th April 2020) as well. As per BARC data [HSM....
BARC India and Nielsen Media today jointly released the fifth edition of their report on ‘Crisis Consumption on TV and Smartphones’. As....
Even as viewership in certain genres, such as News, Movies, GECs and Kids, has seen huge growth, the overall FCT (Free Commercial Time) on TV dropped....
While the country battles the ongoing Coronavirus pandemic, the leading Marathi movie Channel – Zee Talkies has left no stone unturned to....
According to BARC data for Week 12 and Week 13, Republic TV has garnered highest viewership and reach in the English news genre. BARC data for Week....
The News genre had another week of strong performance during the lockdown period in Week 14. As per the 4th edition of BARC-Nielsen’s Insights....
BARC India and Nielsen Media have jointly released the 4th Edition of their report on “Crisis Consumption on TV and Smartphones”. In Week....
This is the fourth part of the report on “Crisis Consumption on TV and Smartphones” released jointly by BARC India and Nielsen Media.....
BARC-Nielsen have been releasing its reports on the impact of the COVID-19 led disruption on Television consumption and Smartphone Usage. In the 3rd....
Continuing with its analysis of TV consumption and Smartphone usage during the COVID-19 crisis, the third edition of the BARC-Nielsen report reveals....
English news genre continues to grow as per BARC data for Week 13. India Today TV grew to 658 (000) average impressions in megacities, from 583 (000)....
This is the third part of the report on “Crisis Consumption on TV and Smartphones” released jointly by BARC and Nielsen Media. BARC is....
India’s leading media conglomerate, ABP News Network, has once again earned the absolute trust of viewers by attaining the top-most position in....