Hitchki, the popular resto-bar chain with outlets across India, has officially kicked off the Mango Season with its latest campaign - 'Khule Aam....
As another IPL season kicks off, brands nationwide are creating innovative communication avenues to engage with consumers. ITC Master Chef Creations,....
Havas Worldwide India, the creative agency of Havas India, has strengthened its creative team with the appointment of Arjun Jetly, Neharika Awal,....
Doordarshan, India's esteemed government-owned public television broadcaster, has ignited controversy with its recent unveiling of a new logo for its....
As another IPL season kicks off, brands nationwide are creating innovative communication avenues to engage with consumers. ITC Master Chef Creations,....
As the excitement of the IPL season sweeps the nation, Hitchki, the popular resto-bar chain with outlets across Mumbai, Bangalore, and Nagpur, is....
Atul Soni recently assumed the role of Vice President of Digital Transformation at R K Swamy Limited. His journey to this position showcases a rich....
Authored by Vinay Babani, VP Operations, SRV Media The social media landscape is evolving, transcending the bounds of major giants like Facebook....
Amazon miniTV - Amazon’s free video streaming service is geared up to foray into the summer of 2024 with a stellar slate of international....
Food-tech platform Ghost Kitchens India announces the acquisition of Shy Tiger brands, a cloud kitchen company based out of Ahmedabad, Gujarat. The....
UFlex Limited showcased its market-leading innovation by winning 10 prestigious awards at the SIES SOP Star Awards 2023. This remarkable achievement....
Tesla has made a surprising about-face, cancelling its plans for a long-awaited affordable electric car and instead pouring resources into developing....
Fixderma, one of the most innovative skincare company, joins forces with Delhi Capitals. As a part of this collaboration the brand recently launched....
Khokan Mookerji, a distinguished figure in the corporate world, bid farewell to this world at the age of 83. He served as the former....
In the Arab world, many young Arab girls from conventional families grow up believing that sports are not for them. This belief stems from the notion....
ITC Master Chef Creations, renowned for its delectable range of North Indian delicacies, is excited to announce its partnership with Royal....
Brahmins, a vibrant brand hailing from Kerala and now proudly part of Wipro Consumer Care and Lighting's Food portfolio, is thrilled to unveil its....
Schweppes, The Coca-Cola Company’s premium mixer brand, is happy to announce the launch of the ‘Switch the Scene’ campaign that....
Strengthening its large-scale efforts in water stewardship, multi-business conglomerate ITC Limited has attained the prestigious Platinum-Level AWS....
ITC Bingo!’s latest offering Bingo! 2X Hot and Spicy Korean-style chips are all set to delight consumers with its three sizzling formats....
Since 2016, ITC’s Vivel Mahila Leadership initiative, driven by its ethos of ‘Ab Samjhauta Nahin’, has been dedicated to nurturing....
Ram Madhvani Films, a renowned production house known for its award-winning works like Neerja and Aarya in Hindi cinema and the OTT space, has....
Aashirvaad Atta, India’s No.1 packaged atta brand and a trusted household name, announced its official partnership with the UP Warriorz cricket....
ITC Ltd.’s Sunrise Pure, the market leader in the branded spices category in West Bengal, is all set to premier the Aajker Annapurna Season 3....
In a world bound by time constraints and everyday monotony, ITC Engage creates an enchanting moment of passion and romance. With a delightful new....
At the 45th IAA World Congress held in Penang, Malaysia, Penang Governor Tun Ahmad Fuzi Abdul Razak presented Srinivasan Swamy with IAA’s most....
Wonderchef, the leader in cookware and kitchen appliances, has unveiled its latest ad campaign aimed at challenging traditional gender roles. The....
GM Modular, a leading manufacturer of fast-moving electric goods, has unveiled a riveting video as part of the #DADTESTED campaign featuring....
Civic Studios, a global media company, has appointed Pitchfork Partners Strategic Consulting – a Mumbai-based firm with operations across India....
Snitch, a leading direct-to-consumer (D2C) men’s fast fashion brand is excited to onboard the Ex Bestseller “Mr. Varun Muralidharan as....
ITC Sunfeast Baked Creations today announced its partnership with Royal Challengers Bangalore (RCB) as the Official Gourmet Food Partner for the....
As regional public relations (PR) continues to expand its influence, it brings a distinct set of strategies to the table, tailored to the nuances and....
Kaizzen, a leading PR and Digital Media Agency, has partnered with Ghost Kitchens, an advanced restaurant brand curator! This collaboration is....
In an era dominated by digital landscapes and evolving consumer expectations, the Public Relations industry finds itself at a pivotal juncture. With....
The dual nature of news and social media presents a double-edged sword. While these platforms serve as valuable tools for communication and....
In continuation of ‘Swaad Bihar ka’ campaign, ITC Ltd.'s Sunrise Spices announced collaboration with 14 spoken-word artists from Bihar.....
In an exciting move that is certain to delight football fans in India, Bingo! and Sunfeast YiPPee! from ITC Ltd., have joined hands with the....
As the nation celebrated the 75th Republic Day in 2024, the vibrant tapestry of festivities is not limited to parades and flag-hoisting. This great....
ITC Nimyle, a neem-based 100% natural action* floor cleaner, safe for homes with pets and children, collaborates with India's largest pet festival,....
Creditcare Network Limited (SCNL) proudly announces the appointment of Mr. Anil Kaul as an Additional Director (Non-Executive Independent) on its....
ITC Sunfeast Farmlite, a range of wholesome biscuits from ITC Foods, has launched its new offering Sunfeast Farmlite Digestive Biscuit Family pack in....
Curativity has been chosen as their brand partner for TooYumm!'s snacking portfolio after a multi-agency pitch. To Yumm! was launched in 2017, and....
Croma, the leading tech destination, kicks off the End-of-the-Year Campaign, the “Mega Exchange Festival” in Tamil Nadu Market with a....
TVS Electronics Limited (TVS-E), India’s leading home grown, electronic products and warranty solutions company with a legacy of over 37....
India’s largest Kirana Community, Kirana Club, recently undertook a survey among 4500 retailers in the country to rate their favourite FMCG....
December heralds the season of cheer, festivities, goodwill, and care with Christmas its crowning glory. With 2023 being commemorated as the....
TTK Prestige Limited is a part of TTK Group. Over the past six decades, TTK Prestige Ltd has emerged as India’s largest kitchen appliances....
Snitch, a pioneering innovator in the fast fashion domain, has successfully closed a Series A funding round of Rs. 110 crore Co-led by SWC Global and....
In an era dominated by smartphones, the essence of meaningful relationships, especially between parents and children, often takes a backseat.....
Cinema influencers culture. With the power to shape perception and impact societal beliefs, cinema remains a catalyst to drive cultural change.....
In today's digital era, smartphones have become an indispensable companion of our daily lives. However, the ubiquity and excessive use of these....
It’s that time of the year when we review the most significant industry developments as the year draws to a close. Adgully is reviewing the....
As in the case of almost every field, Artificial Intelligence has started making deep inroads into advertising as well. It functions as a highly....
ITC has been recognised for its communication initiatives across several categories including its Internal Newsletter, Public Relations in Action....
Sociowash, one of India's leading integrated advertising agencies, has appointed Amisha Gulati as its new Business Head to lead Mumbai operations.....
Snitch, a leading direct-to-consumer (D2C) men’s fashion brand, is thrilled to announce its ambitious offline expansion strategy. As part of....
Team India’s dream run came to an end with a billion heartbreaks as Australia clinched their sixth title by securing a six-wicket victory in....
Blissclub, a leading activewear brand committed to reintroducing women to the joy of movement, is proud to announce the launch of its groundbreaking....
Landor & Fitch today shares a refreshed brand expression. The rebrand is the culmination of a five-year strategy that has seen the WPP....
Snitch, a leading direct-to-consumer (D2C) men’s fashion brand, is thrilled to announce its ambitious offline expansion strategy. As part of....
Sam Altman, the ousted CEO of prominent AI company OpenAI, will not return to the company, say some media reports. This is amid growing calls from....
ITC Ltd.’s Sunrise Pure, the market leader in the branded spices category in West Bengal, is thrilled to announce the launch of Aajker....
In a collaboration that blends creativity with culinary delight, Pixelfox and ITC Sunfeast YiPPee! Wow Masala Noodles have come together to....
ZBD, a leading fintech company that offers instant Bitcoin rewards for gamers and developers, has announced the launch of the ZBD Beamable starter....
ITC Ltd.’s Sunrise Pure, the market leader in the branded spices category in West Bengal, is thrilled to announce the launch of Aajker....
Landor & Fitch, the world’s largest specialist brand and design consultancy, appoints Liz Wilson as its new Group Chief Integration....
The Reserve Bank of India (RBI), under the stewardship of its Governor Shaktikanta Das, was honoured with the 'Changemaker of the Year' award....
This Durga Puja, ITC’s Aashirvaad Mishti Doi rekindled timeless memories and left an indelible mark in the hearts of Bengalis. The brand....
Famous Innovations Delhi, an independent creative agency is proud to announce its successful acquisition of the prestigious Adidas India social....
The Cannes Lions International Festival of Creativity will be launching the Luxury & Lifestyle Lions, and will discontinue with Mobile Lions. The....
Sunfeast Baked Creations, ITC’s gourmet bakery and desserts brand, launched Milletverse – an innovative new range of offerings that is an....
Mangaldeep, ITC’s agarbatti brand, has launched a new video on the occasion of World Sight Day, commemorating the contribution of its 150+....
Fabelle Exquisite Chocolates, the home-grown luxury chocolate brand from ITC Ltd., is recognised for creating unparalleled chocolate experiences for....
Gifting is a culture across traditions and seasons in India. A gift truly celebrates meaningful moments when it is thoughtful and evokes a personal....
Gifting is a culture across traditions and seasons in India. A gift truly celebrates meaningful moments when it is thoughtful and evokes a personal....
Bingo! the popular snacking brand from ITC Ltd. has always been at the forefront of bringing differentiated and innovative snacking experience to....
Snitch, a leading direct-to-consumer (D2C) men’s fashion brand, is pleased to announce the appointment of Aniket Singh as the company's new....
ITC Sunrise Spices, a beloved name in every Bengali household, marked the onset of Durga Puja with the grand launch of 'Dashabhuja Ghore Ghore....
Sunfeast Marie Light, from ITC, has announced Jyotika as its new Brand Ambassador. This exciting partnership celebrates the relaunch of Sunfeast....
Integrated creative agency Pixelfox is proud to unveil its groundbreaking collaboration with ITC Bingo! for the launch of its recent GenAI Campaign.....
Bingo! Mad Angles, the snacking brand known for its innovative and crazy flavours, has collaborated with aha, the 100% Telugu OTT platform, to....
Collinson, the global leader in providing airport experiences, loyalty and customer engagement solutions and the operator of the world’s....
India's crypto traders can now experience API (Application Programming Interface) trading on CoinSwitch PRO. The powerful feature enables traders to....
India's crypto traders can now experience API (Application Programming Interface) trading on CoinSwitch PRO. The powerful feature enables traders to....
Epson, a world leader in digital imaging and printing solutions, has launched its global #MakeTheSwitch campaign in India. The campaign aims to....
Boasting of an impressive selection of over 224 million products, the Home, Kitchen, and Outdoor category has become a go-to destination for....
In the Company’s 112th AGM address, Sanjiv Puri, Chairman and Managing Director, ITC Ltd, shared his Vision on ‘ITC: Nation First -....
Sandalwood has been an integral part of bathing rituals across various cultures globally. The refreshing and relaxing scent of sandalwood is known to....
ITC's Sunfeast Mom's Magic, a leading brand that champions the role of mothers in every individual’s life, has launched a communication....
Pitchfork Partners Strategic Consulting LLP, a Mumbai-based firm with operations across India, has won the strategic communication mandate for Prisma....
India, 18th July 2023: Modi Naturals Ltd, a leading food and beverage company in India, recently announced the launch of a new product category of....
In just two years, the proportion of Internet users claiming to watch little to no linear TV in a typical day grew 22% to almost half (45%) according....
Sanjiv Puri has been reappointed as the Managing Director (MD) and Chairman of ITC Limited. The company has recommended an annual general meeting to....
Story is the king and Zee Café truly believes in this while designing their programming. The endeavour has always been to bring the best....
ITC Aashirvaad Soul Creations has announced its collaboration with upcoming Bollywood biopic drama, Tarla, as the ‘Official Food....
Statiq, India's largest electric vehicle charging network, has appointed Aditya Mishra as its new Chief Financial Officer. Aditya will lead the....
Conrad Pune, the flagship luxury hotel of Hilton Worldwide, is delighted to welcome Tulasha Pillai as the new Director of Conference & Events.....
Lulu Raghavan, Managing Director of Landor & Fitch, India, has been promoted as the Vice President, APAC. She has been associated with the....
CoinSwitch, one of India’s largest Virtual Digital Assets / Crypto trading platform, has been conducting multi-city awareness and....
Music and melodies resonate with the heart of the cultural capital Kolkata and Bengal at large, which is the major TG of the brand. This World....