In a somber turn of events, the advertising world mourns the loss of one of its most illustrious figures, Fali Vakeel. The former Vice Chairman of....
India’s leading cattle feed brand, Kapila Pashu Aahar, has recently launched its latest brand communication with a multi-film campaign.....
Tetley Green Tea Immune, one of the leading green tea brands in India, has released a compelling sequel to their last year’s successful....
As regional public relations (PR) continues to expand its influence, it brings a distinct set of strategies to the table, tailored to the nuances and....
Classic Legends Private Limited have appointed Lowe Lintas, one of India’s leading creative agencies, as their creative AOR for the iconic....
It’s that time of the year when we review the most significant industry developments as the year draws to a close. Adgully is reviewing the....
Sagar Kapoor, the Group Chief Creative Officer for Global Brands at Lowe Lintas, has decided to leave the agency after a....
Lowe Lintas, one of India’s leading advertising agencies and the creative AOR for Tide Water Oil, has conceptualised a new brand campaign for....
Karn Singh has joined MullenLowe Lintas Group as Creative Director. Previosly he was working with Urban Company for around two years as a Creative....
Lowe Lintas Bangalore, the creative agency of Mullen Lowe Lintas Group, has recently rolled out its latest campaign for Flipkart Health+. To initiate....
One of the leading brands in the laptops category, HP India, has recently launched its latest range of HP Chromebook laptops with a multi-film....
GSK today announced a partnership with veteran actor Amitabh Bachchan to raise awareness about shingles, a painful condition that affects 1 out of 3....
Dollar Industries Limited, a frontrunner in the Indian hosiery industry, has launched its latest brand campaign to promote Athleisurewear – a....
“We live in a digitally connected world where a crisis doesn’t knock, it tweets,” Ameer Ismail, President, Lintas Live, MullenLowe....
Although women are proving their capabilities in every field, the tech industry is one area where the gender gap is a significant one. According to a....
Havells India Limited, a leading Fast Moving Electrical Goods (FMEG) company, has launched a new brand, Havells Studio, that brings together....
Varghese John has moved from MullenLowe Lintas Group. Varghese has 20 years of experience in marketing, brand building, and advertising across....
One of India’s leading matrimony portals, Jeevansathi, has recently launched its latest feature Free Chat with a multi-film campaign.....
OLX Autos, India’s leading player in the pre-owned automobile segment, today launched the fourth film of their brand campaign....
One of India's leading fashion retail giant Lifestyle, has recently appointed Lowe Lintas to manage its creative duties. As a part of the....
One of India's leading fashion retail giants Lifestyle, has recently appointed Lowe Lintas to manage its creative duties. As a part of the....
MullenLowe Group announces the appointment of S.Subramanyeswar, aka Subbu, as the Group Chief Executive Officer of MullenLowe Lintas Group India,....
One of the leading brands in the laptops category, HP India, has recently launched its latest range of HP Spectre laptops with a multi-film campaign.....
Axis Bank, India’s third largest private sector bank, launches its new campaign to reinstate its brand’s philosophy ‘Dil Se....
Fastrack, India’s leading youth and accessories brand, announces celebrated actor Sanya Malhotra as its new brand ambassador with the launch of....
TVS Radeon, the new age commuter motorcycle by TVS Motor has launched a new campaign to highlight the impressive new features of its latest variant.....
OLX Autos, India’s leading player in the pre-owned automobile segment, along with Bollywood director Rohit Shetty and Actor Sharman Joshi have....
Canesten®’s first-ever campaign 'Dimaag Lagao, Rash pe Canesten Lagao' restages Bayer’s global antifungal leader in India.....
Lowe Lintas has recently appointed Shayondeep Pal as a Regional Creative Officer. Shayon will work out of the agency’s Bangalore office and....
One of the leading brands in the laptops category, HP India, has recently launched its latest range of HP Pavilion laptops with a multi-film....
ONMO, the social esports mobile cloud gaming platform from OnMobile has recently released a new campaign ‘Just Beat It’conceptualised by....
One of the leading brands in the laptops category, HP India, has recently launched its latest range of HP Pavilion laptops with a multi-film....
MullenLowe Lintas Group, a leading communications group of India and the country's best-known institution for building brands, has introduced Brands....
ZEE5, India and Bharat’s largest home-grown video streaming platform and multilingual storyteller for multiple entertainment seekers, has....
TenderCuts, the meat and seafood omni-channel company has launched their new ‘Good meat. Genuine meat. Always.’ proposition in a....
As one of the earliest cryptocurrency exchanges in the country, ZebPay has been helping India invest in crypto since 2014 through its simple, secure....
Hershey’s India has introduced its new Hershey’s Spread variant – Cocoa with Cookies, through an interactive and quirky film....
Hershey’s India has introduced its new Hershey’s Spread variant – Cocoa with Cookies, through an interactive and quirky film....
Zebpay, one of the earliest cryptocurrency exchanges of India, has appointed Lowe Lintas Bangalore to manage its creative duties. The scope of the....
Shweta Poojari is joining Disney + Hotstar as Head, Public Relations and Publicity, from January 27, 2022. She will be reporting to Siddharth....
Gerson da Cunha, advertising industry veteran, stage and film actor, social worker, and author, passed away today in Mumbai. He was 92. Da....
Tata Studi – part of Tata ClassEdge, an award-winning EdTech company – has awarded its brand and creative communications mandate to....
Indian women are successfully thriving in numerous fields. They have big dreams and take pride in expressing themselves – as homemakers, as....
MullenLowe Lintas Group has unveiled a specialized content business unit under the Lintas C:EX (Lintas Creative Executions) brand. The unit called....
TenderCuts has recently released a multi-film campaign conceived by Lowe Lintas Bangalore, which focuses on the functional aspects and aims to build....
40 months after founding and launching Tilt Brand Solutions, former Group Chairman & CEO of MullenLowe Lintas Group, Joseph (Joe) George has....
Cleartrip, one of India’s leading online travel companies, has roped in Anil Kapoor for its latest campaign that celebrates the travellers who....
OnMobile Global Ltd, a global player in mobile entertainment, has appointed Lowe Lintas Bangalore as the creative agency for ONMO - its mobile....
Online travel company, Cleartrip, has recently appointed Lowe Lintas to manage its creative duties. The scope of the agency will primarily include....
AdLift, the global digital marketing agency has announced the appointment of John George as Senior Creative Director. John will be based out of the....
Tanishq, India’s most trusted jewellery brand has launched a new campaign this Durga Pujo. Conceptualized by Tanishq and Lowe Lintas, the Pujo....
Mumbai Indians’ known for its ‘OneFamily’ ethos today launched a brand-new regional titled ‘Aplya Family Cha’ – a....
Mumbai Indians’ known for its ‘OneFamily’ ethos today launched a brand-new regional titled ‘Aplya Family Cha’ – a....
Surf Excel today, takes one step closer towards building a sustainable and responsible brand for the future. On the occasion of World Clean up day,....
Lowe Lintas, one of India’s premier advertising agencies, has appointed Kedar Teny as its CEO. Kedar moves from - Avataar.me - a leading visual....
Lowe Lintas, the creative agency of MullenLowe Lintas Group, has announced Anaheeta Goenka's elevation as its Chief Operating Officer for Unilever,....
In view of the ever-changing marketing landscape, MullenLowe Lintas Group plans to further consolidate its offering beyond strategy and creative. To....
MullenLowe Group Sri Lanka announced the appointment of Sean Pompeusas Associate Vice President and Business Director and Jude Jayaprekas has....
Hershey's has recently launched a campaign, which presents a unique and positive point of view to the current context. Brand Hershey’s salutes....
Axis Bank, one of India’s leading private sector banks, has released a multi-film digital campaign promoting Grab Deals - its online shopping....
Eight Indian agencies have grabbed shortlists at Cannes Lions 2021 namely DDB Mudra, FCB Interface, FCB Ulka, VMLY&R Commerce, Dentsu Webchutney,....
Three Indian agencies have grabbed a mention in Cannes Lions 2021 Health and Wellness shortlists including VMLY&R Commerce (Geometry Encompass),....
If there were any arguments for good design, one only had to look at the achievements of Apple Inc., one of the most valuable companies in the world.....
After spending almost a year at Garage Worldwide, the digital and design arm of Famous Innovations, as Head of Business, Ameya Lokhande has moved to....
Bharat BillPay, a payment ecosystem conceptualized by Reserve Bank of India (RBI) and driven by the National Payments Corporation of India (NPCI),....
Tanishq, India’s most trusted and loved jewellery brand has launched a new campaign to promote its exclusive range of stunning Engagement Rings....
Fastrack has launched its latest smart band offering, Reflex 3.0, armed with 10+ sport modes and a dual-tone band through which users can lift their....
TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers, has recently launched the special edition of TVS Scooty Pep+. TVS....
OLX Group, the world’s leading classifieds platform, has recently awarded the creative duties for Waah Jobs (formerly Aasaanjobs) to Lowe....
Blue Heaven Cosmetics, one of the more popular cosmetic brands among the Indian masses, has recently released an advertising campaign. The integrated....
OLX Autos, the automobile business of OLX India and India’s leading pre-owned omnichannel marketplace, has recently appointed Lowe Lintas as....
Lintas Live, the digital-first creative PR agency of the MullenLowe Lintas Group, has bagged the social media marketing mandate for Turespaña....
Sun Pharma Consumer Healthcare, a division of Sun Pharmaceutical Industries Ltd. has launched a new campaign, ‘Jandaar Bano’ for it....
Godrej HIT, a popular household insecticide brand, trusted by millions of households in India, unveiled a new TVC for Kala HIT Lime, the....
#NoCoverUp is an initiative against domestic violence. Led by the women at MullenLowe Lintas Group, the initiative endeavours to not just create....
ICICI Prudential, one of India’s leading private Life Insurance companies, has launched its new offering - the All-in-one Term Plan. To promote....
Jameson Irish Whiskey has launched an exciting new India specific brand communication that celebrates ‘Mixing In’ in a world where even....
With the entire country immersed in festive celebrations and revelries, ZEE Networks brand Big Ganga has signed Dinesh Lal Yadav aka Nirahua as a....
TVS Sport is one of the popular commuter motorcycles in the Indian market since its launch in 2007. It plays a significant role in Indian Commuter....
MullenLowe Philippines is rebranding as MullenLowe Treyna following a buyout by local shareholders of The Interpublic Group of Companies’....
Toppr, India's most advanced and comprehensive mobile application for personalized learning, has rolled out its latest ad campaign, “Better....
MullenLowe Lintas Group today announced the launch of its digital-first creative PR agency Lintas Live in India. The agency recognises that whether....
After successfully launching its Fitouts collection a few months ago, Fastrack has recently launched its new Ruffles collection, also co-created by....
As part of our latest series on ‘PR Conversation’, we at Adgully are speaking to some of the industry leaders from both PR agencies and....
MullenLowe Lintas Group today launched Restart and Restrat  – a framework created to help marketers explore the various recovery paths....
RHP is a part of Nestle’s Nutrition portfolio. It contains Whey Protein that provides high quality, easily digestible protein for adults.....
Addressing the nation-wide clarion call to reintegrate the displaced migrant workers with the economy, Lowe Lintas had recently announced the launch....
Axis Bank, India’s 3rd largest private sector bank, has recently released a multi-film campaign, conceived by Lowe Lintas Mumbai, showcasing....
Lowe Lintas has announced the launch of Kaam Wapasi, a unique tech platform built to help migrant workers get back to work and at the same time....
CARS24, India’s fastest growing tech-enabled used-car company, has launched a new campaign that highlights a unique way of selling cars....
MullenLowe Lintas Group has launched an advocacy campaign with ‘Differences Make Us Who We Are’, a diversity and inclusivity statement....
The frontline workers, healthcare professionals, sanitation workers, essential service providers have all stepped forward to serve the society during....
Raj Gupta has stepped down has CEO of Lowe Lintas. He was associated with the agency for 28 years. His successor is yet to be announced. Gupta....
A few weeks ago, an unfortunate event took place in Patiala when a corona-warrior and a Punjab Police cop – SI Harjeet Singh's hand was....
Necessity is truly the mother of all invention. Never has this adage been exemplified as much as it has during this unprecedented COVID 19 crisis. In....
Being one of the country’s largest private sector banks, Axis Bank has undertaken extraordinary measures to be fully operational despite the....
What we have been experiencing since the past few weeks is a once-in-a-lifetime event. Everybody has shown sense and patience by staying inside their....
Social distancing and staying home are the need of the hour and it's highly impressive how most citizens abide by the government’s advisory to....
With the impending threat of Coronavirus on Mumbai and the lack of awareness of its severity, it was Brihanmumbai Municipal Corporation’s....
iQOO, a premium high-performance smartphone brand, has recently announced its entry in India. It has appointed Lowe Lintas to launch iQOO 3, a....