In conversation with Adgully, Neeraj Vyas, Business Head - Sony Entertainment Television, Sony SAB, PAL and Sony MAX Movie Cluster, delves into the....
Sony Entertainment Television’s acclaimed singing reality show, Indian Idol, has etched an indelible mark on the Indian entertainment....
Sony Entertainment Television is launching its next fiction offering - "Kavya - Ek Jazbaa Ek Junoon" tonight. The show stars Sumbul Touqeer Khan in....
TECNO, the renowned global technology brand, is pleased to announce its collaboration as the co-presenter of the latest edition of the highly....
TECNO, the renowned global technology brand, is pleased to announce its collaboration as the co-presenter of the latest edition of the highly....
Sony Pictures Networks India (SPNI) has made strategic leadership changes to align with its vision for the future. The goal is to enhance focus on....
The start of a new year is seen as bringing in new operational efficiencies, stronger strategies, a far greater emphasis on building deep bonds with....
It’s time to review the most significant industry developments as the year 2022 draws to a close. Adgully is reviewing the year 2022 for the....
Moving away from being a comedy channel where there was light heartedness, frivolity, and fun, Sony SAB is at an important stage of evolution as it....
We have all heard of Alibaba’s story at some point in our lives. This folk tale is all set to hit the small screen but in a never-seen-before....
Sony SAB, the channel known for its light-hearted shows like ‘Taarak Mehta ka Ooltah Chashmah’, ‘Wagle ki Duniya’,....
Sony SAB takes a giant leap towards extending its commitment of spreading happiness as the channel will now air fresh episodes of all its shows, 6....
In the history of Indian television there have been many shows which have entertained the audience. However, there are very few shows that have gone....
Sony SAB is all set to enthral the audience with the launch of its brand new offering 'Hero - Gayab Mode On'. The show slated for release in November....
While the house is just a structure, it is the emotions and people living in it that transform it into a beautiful home. It is a collection of the....
Sony MAX, India’s leading premium Hindi movie channel from Sony Pictures Networks India (SPN) celebrates 20 years of its glorious broadcasting....
Sony MAX, India’s leading premiere Hindi movie channel from Sony Pictures Networks India (SPN), has created a benchmark by becoming the only....
All about TikTok as a business platform for brandsTikTok, the short video sharing app from Bytedance, has been on a roll in India. The app has been....
Sony SAB has been struggling with being perceived only as a comedy channel, that too one that focuses on sitcoms. Neeraj Vyas and Vaishali Sharma....
On the back of strong growth numbers and taking its role as the ‘happiness enabler’ further, Sony SAB is now ready to redefine itself....
The past few weeks have seen some rapid developments taking place at BARC India as well as its decisions on landing page, outliers and now its....
Did you know, Muna Bhai MBBS was first offered to Shahrukh Khan and Sanjay Dutt was supposed to just do a cameo in the film? Or that the main reason....
Sony SAB has been making a shift from being a pure comedy channel to providing a more holistic happiness narrative and is exploring new themes like....
Contract Advertising recently bagged the creative mandate for Sony SAB and will be handling all their creative duties, which include brand and show....
Stepping out of its usual fare of comedy shows, SAB TV is all set to take viewers on an adventure with the launch of ‘Aladdin: Naam Toh Suna....
Moving beyond conventional storytelling and show formats, Sony SAB has announced the launch of its stellar Weekend Programming starting 21 July 2018....
When five young people with completely different personalities work together in one space it is bound to create some competition as well as some....
Indian culture is enriched with many ancient tales and fables. We have all enjoyed reading some of these legendary stories which have stood the....
To Go-Beyond simply being ‘curators of good music’, Sony MIX and Sony ROX HD have committed to raising the bar, by not just curating good....
Further strengthening its aim to be the comedy icon of India, Sony SAB has launched its new brand identity. The ‘re-energised’ channel....
Sony MIX, a Hindi music and entertainment channel from Sony Pictures Networks India (SPN) recently unveiled seven renditions of their channel’s....
Big or small, lies are lies! But what happens when you get entangled in a web of lies and start living in a partially superficial world? That is....
Sony MAX, Sony SIX and Sony ESPN, the official television broadcasters of the Indian Premiere League (Vivo IPL), have embarked on the 10th season of....
Neeraj Vyas, Senior EVP & Business Head - Hindi Movies & Music Cluster, Sony Pictures Networks India (SPN), is set to take on the additional....
Sony Pictures Networks India (SPN) further strengthens its position in the Hindi music space with the launch of Sony ROX HD, its second music channel....
Sony MIX is celebrating its 5th Anniversary in an unusual way. The Hindi music channel from Sony Pictures Networks India (SPN) has sought to make....
Augmenting its existing strength, Sony Pictures Networks India (SPN) has expanded the scope of its Hindi movie channels from 3 to 4. The latest....
With roughly a month left for Season 9 of the Indian Premiere League (IPL), Sony Pictures Networks yesterday unveiled its new campaign –....
With roughly a month left for Season 9 of the Indian Premiere League (IPL), Sony Pictures Networks yesterday unveiled its new campaign –....
Sony Pictures Network (SNP) has decided to play Santa this Christmas. Its new channel MAX HD which goes on year the Christmas day would showcase....
Sony Mix is introducing Wow Weekends, promising to make Saturday and Sunday more entertaining for the entire family. It plans to add to its music....
Your musical weekend, now even better Weekend is the sweetest note on the symphony of the weekly grind. To make it sound even better, Sony MIX....
Multi-screen Media’s Sony MAX and Sony SIX, gear up for the most awaited property, Pepsi Indian Premier League (IPL). Being the official....
This Valentine’s Day Sony MAX brings to its viewers ‘Ishq Wala Shanivaara a day-long movie festival of the best and much-loved....
MAX 2 plans to take its viewers on a musical journey through its initiative ‘MAX 2 ka 4’ which will run from 18th January – 7th....
MAX, the premium Hindi movies channel rolled out a new campaign to promote and spread the channel’s tagline ‘Deewana Bana De’.....
MAX 2, India’s iconic Hindi movie channel brings back Indian cinema’s most iconic love story ‘Dilwale Dulhaniya Le....
Sony MIX, the channel which was established by Multi Screen Media in the year 2011 as the right destination for Hindi music, continues to be the....
When Multi Screen Media (MSM); launched its music offering Sony MIX back in 2011, it promised to be a destination for music and all that belongs....
MAX is all geared up to take their brand campaign “Deewana Bana De” to the next level of ‘deewangi’ through three new TV....
Viewers of Sony Mix and listeners of Fever 104 FM can now have the best of both worlds. RJ Anurag Pandey best known as Picture Pandey played host....
With the closure of IPL 6, presently one of the biggest properties on television, Set Max the Hindi movie channel from Multi Screen Media (MSM)....
Stakes are running high, Bets are running high and so are our Emotions. It’s that time of the year when men are glued to TV sets and women....
Sony MIX India’s leading Hindi Music Channel is all set to launch their latest initiative. ‘MIX Tippany’ with a short programming....
‘Sony MIX’, India’s leading Hindi Music Channel is all set to launch its new programming initiative ' MIX Tippani’. A short....
This August, MAX, the premium Hindi movies and special events channel is all set to entertain, engage and delight all Bollywood crazy fans with its....
MSM's Hindi movie channel Max, recently announced its new brand campaign. The campaign revolves around the universal theme that ‘life imitates....
Come February 4th, the DLF IPL Player Auction 2012 will be the talking point of the country as the bidding process rolls out in Bangalore for....
MAX, India's No 1 Hindi movies and special events channel, announced its latest communication campaign with an exclusive theme "saare hafte lagey....
Multi Screen Media's recently launched music channel - "MIX' has become the ultimate music destination in just a few months of its launch. After....
Multi Screen Media's recently launched music channel - "MIX' has garnered a phenomenal response from music lovers all across in just two months of....
Hindi movie channels seem to give a tough fight to the general entertainment channels, not only in terms of offerings, but now in program line-up as....
In continuing with their philosophy of growing people from within and enriching their roles from time to time, MSM network this evening announced....