Fast-growing AdTech firm Frodoh World, now welcomes advertising and digital stalwart Shamsuddin Jasani as a Strategic Advisor. Shamsuddin brings....
Explore digital media's future at Adtech Today's launch, spotlighting collaboration and innovation in DigiAdCon 2024 Last week in Mumbai, Adtech....
adtech, the leading event for marketing technology and media, successfully completed its 2-day Conference & Exhibition on March 14th, 2024, at....
Narayan Murthy Ivaturi has announced his new role as Head of Adtech Business at Moving Walls, an OOH agency based in Malaysia. He shared the news on....
Authored by Apoorv Pandey, Head of Growth, Moloco India The advertising industry has undergone a seismic shift, transitioning from traditional ads....
Experts weigh in on the big trends for the OTT industry in 2024 In 2023, the streaming landscape underwent a transformative journey, leaving an....
The start of a new year is seen as bringing in new operational efficiencies, stronger strategies, and a far greater emphasis on building deep bonds....
Festive season in India brings people closer to their loved ones where exchanging gifts is pretty common, and so is shopping! This period is....
Authored by Arpit Chaudhary, CTO of GreedyGame AI has the potential to drive unprecedented growth in the digital industry by facilitating....
The European Commission has informed Google of its preliminary view that the company breached EU antitrust rules by distorting competition in the....
Mobavenue’s success can be attributed to the passion, dedication and commitment of two entrepreneurial minds: Kunal Kothari, Founder and Chief....
NRF 2024: Retail’s Big Show Asia Pacific, the highly anticipated trade exhibition jointly organized by the National Retail Federation and ....
After focusing on the new world order last year, ad:tech 2023 was all about collaborations and creating efficiencies in the use of adtech &....
ad:tech New Delhi, India's leading Marketing and Media Technology event, will be held on March 15-16, 2023 at The Leela Ambience Hotel, Gurgaon.....
Channel Factory/Y&A Transformation today announced that they have signed up to be one of the gold sponsors at AdTech, New Delhi. Commenting on....
Integral Ad Science (IAS) is a global leader in digital media quality. IAS makes every impression count, ensuring that ads are viewable by real....
If you are a big fan of Adgully, you will notice there is an Exclusive -programmatic marketing section on our website since last September, which....
Adtech company Hybrid has announced promotions in key leadership roles for the India market. The company has promoted Aniket Powar as National Sales....
Rajagopal brings deep experience from the AdTech industry to accelerate FAST innovation at Amagi and deliver superior experiences. Amagi, the global....
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV today announced the appointment of Rajagopal Baskaran as....
Five years old Adtech startup ExperientialEtc has completed the Preseries A round with participation from We Founder Circle, India Accelerators and....
Ventes Avenues is a Mobile AdTech Company specializing in Mobile Performance, Branding, Technology, and Audience Solutions. We are a preferred....
Infomo Global Limited (Infomo) is emerging as a major player, and key disruptor, in the rapidly expanding digital marketing, advertising and data....
The last 24 months has been a time of many changes, From the way we did business to how our consumers evolved, the New Normal is here. In 2022....
Amitt Sharma, Founder and CEO, VDO.AI One of the most significant contributions of the adtech sector has been to reduce the gap between reality and....
Authored by Alok Pandey, Vice President - Sales & Marketing, Xapads Media. As per HDFC Securities, India is expected to have over 100 new....
Karan Grover has been named Director, Inventory Partnerships at The Trade Desk. He comes to The Trade Desk from GirnarSoft, where he was in charge of....
Ad-tech company Criteo has acquired IPONWEB, a market-leading adtech company for $380 million in a combination of cash and CRTO treasury shares. With....
In 2021, technology advancements, increased customer demands, and changing content consumption patterns have transformed the advertising industry in....
In the last few years, native ads have continued to gain popularity, mainly due to higher engagement compared to other advertising formats. Consumers....
Rajeev Dhal, Chief Revenue Officer, ZEE5, has decided to move on from the company. In his role, he has been responsible for building adtech and data....
MGID, the global native advertising platform, announced today that its Contextual Intelligence solution has been selected as “Best Overall....
MediaMath, the acclaimed global independent advertising technology company for brands and agencies, today announced a collaboration for ad tech with....
AdColony, the world’s leading gaming and esports mobile advertising company, today launched its latest product - Social Ads. The product....
The phenomenon of the ‘pacing problem’ that innovation outpaces regulation is germane to the AdTech industry. Technology is changing....
The ongoing pandemic has created several challenges for digital publishers as monetisation and technology become extremely important. The choices in....
Technology has been an enabler in every business, including the content industry. India has been making rapid progress on the technology front. The....
ZEE5, the Entertainment Super App of India, today announced its plans to enrich its audience data by building quality and diverse audience clusters....
Ventes Avenues, a mobile media company headquartered in Mumbai, has launched ‘Creative Shop’. ‘Creative Shop’ will help....
Global marketing technology company FreakOut, part of FreakOut Holdings, has announced its acquisition of Spice Lab Pte. Ltd, one of the largest....
Mumbai-based adtech startup BPRISE, conceptualized and founded by young entrepreneurs Sandeep Kuriakose and Leo Philip in 2016, offers a mix of....
Criteo S.A. (NASDAQ: CRTO), the advertising platform for the open Internet, has been ranked #1 in 2017 market share for adtech worldwide in a new....
Havas Media, India has bagged four golds at the DIGIXX Awards 2018 presented by Adgully in association with ad:tech India. Winners of the second....
Singapore-based programmatic advertising technology platform ADSKOM (https://ADSKOM.com/) announced it has expanded its team and services to....
Yesterday, at adTech ASEAN, I moderated a panel around the topic “How Bad-Ass Women Are Winning in Digital in ASEAN”. I had the....
The day 1 of ad:tech 2015 saw some interesting panel discussions which included topics like challenges and opportunities of Big Data in digital....
And the most awaited Digital Marketing & Advertising Conference and Exhibition, ad:tech 2015 finally kick started in Gurgaon’s Leela....
Taking video advertising technology to a whole new level, Networkplay, Indian subsidiary of Gruner+Jahr recently announced the launch of....
AOL Networks today announced the launch of MARKETPLACE by ADTECH, a supply-side platform (SSP) that delivers online publishers more demand....
ADTECH’s Mobile SDK 3.0 is now fully compliant with Apple‘s Advertising Identifier, letting publishers and networks for the first time....
ADTECH, a leading international provider of ad serving technology and part of the AOL Advertising.com Group, has announced that Michael Sturm has....
ADTECH, a leading provider of ad serving technology and part of the AOL Advertising.com Group, has today announced its latest Mobile SDK offering '....
ADTECH, a leading provider of ad serving technology and part of the AOL Advertising.com Group, has today announced a new mobile software development....
Technology in all spheres is spearheading in various facets. India is at a strategic point, where higher and better technology is being implemented....