ONEOTT Intertainment Ltd. (OIL), India’s 4th largest private Internet Service Provider (ISP), and 7Star Group, a leading regional ISP, have....
Acclaimed actor Adarsh Gourav, known for his standout performances in films like "The White Tiger," is currently basking in the exhilaration of a....
In yet another landmark initiative, Roundglass Sports today announced that it has signed India’s number one golfer, Shubhankar Sharma, as a....
‘The Great Indian Kapil Show’ is all set to premiere on Netflix this weekend. After ending is stint on a television, Kapil Sharma is....
Sprite, India's favourite lemon and lime-flavored beverage, is back with ‘Joke in a Bottle’, following the resounding success of its....
The Indian Premier League (IPL) is batting big. The latest five-year media rights deal, starting in 2023, is valued at a staggering $1.2 billion....
In the past few days, the social media sensation has been spotted at the airport departing for Udaipur and posting several Instagram stories of her....
Pexpo, India’s largest and leading stainless steel water bottle & vacuum flask manufacturer, proudly announces its collaboration with Royal....
Pexpo, India’s largest and leading stainless steel water bottle & vacuum flask manufacturer, proudly announces its collaboration with Royal....
News9 Plus, touted as the world’s first news OTT, launched by TV9 Network, has announced a range of subscription plans, designed to provide....
MIRAMAX, the award-winning global film and television studio owned by beIN MEDIA GROUP (beIN) and Paramount, has announced that Da’Vine Joy....
Internet sensation and winner of 'Bigg Boss OTT 2', Elvish Yadav, is set to make waves as a mentor in the highly anticipated third season of Rusk....
Turkish Airlines the first official airline partner of the UEFA Champions League, offers its Business Class passengers a unique journey to relive....
The Ministry of Information & Broadcasting (I&B) has taken action in coordination with various intermediaries, to block 18 OTT platforms....
Film Critics Guild and Group M Motion Entertainment, in collaboration with Vistas Media Capital, announced the winners of the Critics' Choice Awards....
Union Minister for Information and Broadcasting, Shri Anurag Singh Thakur launched the first season of "Swaraj" on OTT platform Amazon Prime, in....
Ideosphere has announced that they have been selected to support Magnite, the largest independent omnichannel sell-side advertising company, with its....
In a world where rationality often governs our choices, the enduring popularity of the lottery presents a fascinating paradox. Each year, millions of....
Kerala Government had announced its own OTT platform – C-SPACE – in May 2022. Saji Cheriyan, state minister for cultural affairs, had....
New York Festivals Advertising Awards (NYF) and BCW have launched the 2024 call for entries to the annual Festival, challenging creatives to....
India's first AI-powered streaming, recommendation, and content discovery platform, OTTplay Premium, is excited to announce the strategic onboarding....
Ooredoo Group has launched its first-ever streaming platform, 'Go Play Market', in partnership with MediaKind and supported by Microsoft.Leveraging....
Chef Wong Chin Sheong has been appointed as the new head of Vintage Asia at JW Marriott, Kolkata. With a distinguished career spanning over two....
OTT platforms are growing significantly in various regional languages across India. Shri Sanjay Jaju, Secretary at the Ministry of Information and....
In a recent media conclave, Bollywood actress Sobhita Dhulipala and Kareena Kapoor Khan talked about importance of mental health, OTT, and Movies.....
86% of internet users in India, i.e. 707 Mn people, enjoy OTT audio and video services, making it the top use-case for internet in the country. These....
Planet Marathi OTT, the pioneer in Marathi digital content, is all set to tickle your funny bone with its latest offering, "Ubhya Ubhya," a....
Buffalo Soldiers, celebrated as the Rising Maverick Agency of 2023, is stirring the pot in the production world with their latest venture, Eating....
bigbasket, a TATA Enterprise, has announced the rebranding of its slotted delivery service to “bigbasket supersaver.” Now, the entire....
Incubez, the world's pioneer Over-The-Top (OTT) platform dedicated to nurturing the startup ecosystem, proudly unveils its innovative platform.....
upGrad, one of Asia’s largest integrated learning, skilling and workforce development majors makes an OTT debut with Edstead’s Indian....
Niddhi Agrewal, a renowned face in Telugu, Tamil and Hindi cinema is going to make her OTT debut with Prerna Arora, a producer recognised for her....
Marriott Bonvoy, Marriott International’s award-winning travel program with more than 30 extraordinary brands and endless experiences, today....
J W Marriott Hotel, Kolkata is delighted to announce the appointment of Gaurahari Rana as the Director of Services. With a substantial background in....
Verstile actor Mammootty inaugurated the fifth edition of the Mathrubhumi International Festival of Letters (MBIFL 2024) at the Kanakakkunnu Palace....
In a spectacular showcase of viewership trends, Chrome OTT (COTT) has unveiled its list of the Top 10 SVOD Shows of 2023, bringing to light the....
From Shah Rukh Khan and Karan Johar to Ranveer Singh and Sanjay Leela Bhansali, several magnificent actor-director synergies have consistently....
As one of the most successful film creators of a decade, Rishabh Shetty joins partnership with 100% swadeshi brand Ramraj Cotton, a leading name in....
As one of the most successful film creators of a decade, Rishabh Shetty joins partnership with 100% swadeshi brand Ramraj Cotton, India's No.1....
Netflix's film chief, Scott Stuber, is parting ways with the company to launch his own media venture. After five years at the helm, Stuber will step....
Soumya Vilekar, the Co-founder of the first ever Marathi OTT app – Planet Marathi has parted ways and announced her exit from the organization.....
The fate of a movie can take unexpected turns in the ever-changing landscape of the entertainment industry. Some movies like Gadar 2, Jawaan have....
JW Marriott Kolkata has announced the appointment of Mr. Govind Dhanu Naik as the Director of Loss Prevention. With over 14 years of experience in....
The documentary 'Water Mafia' sheds light on the illegal water trade in various Indian cities. The documentary was released on January 12 on DocuBay,....
Amping up the excitement for the premiere of the next chapter of Rohit Shetty’s copverse, Indian Police Force, Prime Video unveiled Sidharth....
Netflix provided another update on the viewership numbers for its ad-supported tier on Wednesday. The Netflix Standard with Ads plan has....
In a strategic move, Namita Sahu, who previously held the position of Chief Operating Officer at Mediascope, has announced her departure to spearhead....
The start of a new year is seen as bringing in new operational efficiencies, stronger strategies, a far greater emphasis on building deep bonds with....
Aniruddha Roy Chowdhury directed Kadak Singh, the gritty drama featuring the ever-reliable Pankaj Tripathi alongside the captivating Sanjana Sanghi,....
Experts weigh in on the big trends for the OTT industry in 2024 In 2023, the streaming landscape underwent a transformative journey, leaving an....
In 2023, the streaming landscape underwent a transformative journey, leaving an indelible mark on the industry’s trajectory. From the rise of....
The start of a new year is seen as bringing in new operational efficiencies, stronger strategies, and a far greater emphasis on building deep bonds....
Warner Bros. Discovery has acquired BluTV, the first local SVOD service in Turkey. Over the past three years, Warner Bros. Discovery and BluTV....
ABP Live’s Entertainment channel ENT Live, has announced an exclusive and star-studded roundtable discussion set to captivate audiences,....
It’s time to review the most significant industry developments as the year 2023 draws to a close. Adgully is reviewing the year 2023 for....
As part of its year-end programming, News9 Live presents ‘Devil in my Phone’, a special series featuring investigative stories of News9....
On Monday, the Ministry of Electronics and Information Technology unveiled a revised Telecom Bill in Parliament, putting forth a proposal to exclude....
FanCode, India’s premier sports destination, will exclusively livestream the latest edition of Dream11 Super Smash 2023-24. The games are set....
OML Entertainment, a prominent Indian leading media and entertainment company, secured three prestigious awards at the Indian Television Academy. The....
India's first AI-powered streaming, recommendation, and content discovery platform, is thrilled to announce the strategic on-boarding of aha, a....
Mumbai-based integrated digital marketing agency Verve Media has won the SEO mandate for Jokotta Discoveries, a platform for nature lovers to....
99acres has launched its all new #KabTakPuchoge campaign, led by jingle-based films that seek to challenge the traditional way of house hunting.....
5W1H, a creative and media advertising agency, has recently launched the marketing campaign for Shott’s newest outlet in Pune, Koregaon Park.....
Myntra, one of India’s preferred destinations for all things fashion and beauty trends, hosted the second edition of its incredible 'Creator....
As per Axis My India’s latest insights into shifting media consumption habits in India, a notable 23% families report media consumption,....
Davangere, Karnataka-based natural skincare startup Phases, which offers clean and effective skincare products specially formulated to cater to the....
Disney+ Hotstar, India’s leading streaming platform, has launched a handbook for effective brand building on the platform. Titled Winning in....
Tata Play Binge – one of India’s largest OTT app aggregators, added a new partner to its vast portfolio of aggregated OTT apps. The....
In this exclusive interview with Adgully, Venkat Nott, Founder and CEO of Vinculum Group, a trailblazer in the realm of omni channel retailing,....
Actor Dheeraj Dhoopar, known for his portrayal of Prem Bharadwaj in Sasural Simar Ka and Karan Luthra in Kundali Bhagya, is all set for his new....
While India has progressed considerably, there is still a gap in the country’s requirement of blood supply. As per current statistics, India....
Prime Video, India’s most loved entertainment destination, today created history by winning the maiden Best Web Series (OTT) Award for....
Authored by Suchana Sarkar, Chief Brand Officer, Makani Creatives Remember “ASL please” from the good old Messenger days? This would....
STAGE, the pioneering platform driving the #BoliyonKiKranti movement, is proud to announce Olympic Gold Medalist Neeraj Chopra's coming on board with....
A Master Class session on ‘Crafting Compelling Web Series for OTT’ was held at 54 IFFI, Goa yesterday (November 24, 2023) with luminaries....
One Take Media, the global content producer, syndication and distribution company has entered the OTT space with its app Playflix. Playflix is a....
It's interesting to hear about Nargis Fakhri's upcoming debut on OTT platforms in the series "Tatlubaaz." Her portrayal of the character Isabelle....
The OTTplay Awards 2023 will make its big premiere on Colors Infinity, the ultimate destination for premium entertainment, so get ready for an....
Global favorite Charlotte Tilbury is thrilled to announce the launch of three breathtaking bridal looks in collaboration with Nykaa for the Indian....
Proper nutrition is critical to help children grow and reach their full potential, yet worldwide there are approximately 149 million stunted children....
Nike has appointed Nicole Hubbard Graham as its new Chief Marketing Officer (CMO), welcoming her back to the company where she previously served as....
Global favorite Charlotte Tilbury is thrilled to announce the launch of three breathtaking bridal looks in collaboration with Nykaa for the Indian....
As the radiant festival of Diwali approaches, Experience Commerce, a part of the Cheil Digital Network and the digital agency for Wipro Lighting, is....
A new study from Juniper Research, the foremost experts in telecommunications markets, found OTT business messaging traffic will reach 375 billion....
Dabur’s Sanath Ravindran Pulikkal decodes data-driven marketing in the OTT world Sanath Ravindran Pulikkal, Head of Marketing - Home Care....
The Union Ministry of Information and broadcasting has invited comments on the Broadcasting Services (Regulation) Bill, 2023. The Cable Television....
Amidst the challenges brought by the pandemic – one category of films which started losing ground is the mid-sized film. Lacking filmy tropes....
With the upcoming film, ‘Animal’ releasing in the month of December, the most anticipated pair on screen; Rashmika and Ranbir have become....
ZEE5, India and Bharat’s largest home-grown video streaming platform, the OTT arm of ZEEL, bagged seven awards across categories at the....
For four years now, SCREENXX Summit and Awards, Adgully’s premier event on the media and entertainment industry, has been covering the various....
Media consulting firm Ormax Media has released the latest edition of India’s largest audience research to size the OTT universe in the country,....
Disney has launched a holiday campaign called 'May Your Wishes Come True', which focuses on the power of wishes for its centenary anniversary. The....
Spotlight was turned on precision consumer targeting using data-driven marketing insights in an ever-increasing OTT era at the fifth edition of....
On October 29, the OTTplay Awards created a significant buzz on twitter trends. The second edition of the highly anticipated OTTplay....
Are you feeling lucky? The possibility of winning big has attracted many people to try their luck at the casino. It's incredibly exciting to think....
Renowned entrepreneur and co-founder of InsuranceDekho, Ankit Agrawal, is set to play a pivotal role in the ground breaking OTT series 'Indian....
The rise of Over-The-Top (OTT) platforms has revolutionised the way we consume content. With the growing viewer base, OTT platforms are strengthening....
Hindustan Times has taken a strategic step in the world of OTT content by appointing industry expert Tariq Malik to head their OTT platform, OTTplay.....
Sony AATH, one of the most loved Bengali entertainment channels, is adding a dash of colour to the Pujo celebrations with Gopal Bhar visiting Durga....
DISCLAIMER: The views expressed are solely of the author and Adgully.com does not necessarily subscribe to it. In the dynamic world of advertising,....