Shaswat Goswami recently assumed the role of Chief Marketing Officer (CMO) at Sheela Foam Ltd in March 2024. In this capacity, he spearheads demand....
In the ever-evolving world of brand endorsements, one name shines brighter than most – Ranveer Singh. With his magnetic persona, boundless....
PepsiCo India, a leading player in the Indian consumer goods market, has highlighted the importance of digital engagement in building strong....
As part of it’s ongoing ‘Turf Finder’ initiative, Gatorade®, PepsiCo India’s iconic hydration brand, unveiled....
PepsiCo India’s Sting is sparking nationwide excitement with the debut of its new advertisement titled, ‘Sting Energy’s....
Quaker, one of India’s leading players in the oats segment, stands for nutrition. The brand, through its ‘Bowl of growth’....
In a bid to take summer refreshment to new heights, 7UP has launched its latest campaign, starring brand ambassadors Ranbir Kapoor and Rashmika....
Pepsi's latest Holi campaign cleverly integrates the theme of artificial intelligence. The protagonist's quest for Thandai leads to a humorous....
In a monumental celebration of its 125th birthday in India, Pepsi is set to redefine the future while paying homage to its legendary past. As the....
PepsiCo India’s iconic brand Lay's, an enduring advocate for Indian agriculture, commemorates International Women's Day 2024 with the....
Slice, today unveiled its first-ever campaign featuring its newly appointed brand ambassador and Lady Superstar, Nayanthara, in a bid to enthral....
Pepsi®'s new look has taken flight worldwide, taking over iconic global locations as its first major global redesign in fourteen years was....
Today, Pepsi’s new look takes flight worldwide, taking over iconic global locations as its first major global redesign in fourteen years. The....
Gatorade, PepsiCo India’s iconic hydration brand, has introduced its ‘Turf Finder’ initiative aimed at promoting the love and will....
In a momentous career milestone, Amit Kumar Nanchahal has announced his new role as the Head of Corporate Communications at PepsiCo India. With a....
In the rapidly evolving landscape of public relations (PR), connecting with Generation Z (GenZ) has become a paramount challenge for brands and....
Gurugram-based Masters’ Union, the new-age business school, and PepsiCo, the global f&b corporation, recently organised a Winter Week....
PepsiCo India has announced a pivotal leadership transition in its executive team. After almost 7 successful years at the helm, Ahmed El Sheikh,....
Lay’s, the potato chips brand from PepsiCo, has embarked on a captivating journey with its latest campaign – #IseyKehteHainPyaar.....
Quaker, one of the leading players in the oats segment, has launched a new TV campaign featuring Sidharth Malhotra and Kiara Advani to introduce its....
Mountain Dew, the beverage brand from PepsiCo India recently partnered with Ranveer Allahbadia and The Ranveer Show. Through the special ‘Darr....
7UP®, a beverage brand renowned for its refreshing and effervescent appeal, onboards Bollywood Megastar, Ranbir Kapoor, as the distinguished new....
Hugh F. Johnston has been named Senior Executive Vice President and Chief Financial Officer of The Walt Disney Company effective December 4, it was....
Yashika Singh has been appointed as the Head of Corporate Affairs, Communication and Sustainability at PepsiCo. Singh posted on Linkedin announcing....
Doritos has introduced 'Doritos Silent,' a groundbreaking 'crunch-cancellation' technology that lets PC gamers enjoy their favorite chips without....
Gorgeous Shreya Chaudhry, of Bandish Bandits fame, is touted to be the next big thing in the Hindi film industry and an actor to watch out for.....
Doritos has embarked on an explosive journey with the launch of its new TV campaign to introduce the fiery new addition to its repertoire –....
Igniting its bold persona, Doritos, the world’s number one Nacho Chip brand*, has unveiled a ‘detonating’ new TVC campaign to....
Joy Chauhan, the former Chief Client Officer of WT South Asia and Managing Partner of WT Delhi, has decided to move on from Wunderman Thompson....
PepsiCo India’s brand, Sting® is all set to electrify consumers across India with the launch of its limited-edition flavour, Sting®....
Flaming up the snack aisle, PepsiCo India, one of the leading players in snack and beverage industry, has introduced a new TVC to celebrate the....
PepsiCo GBS has promoted Maneesha Khanna as the Senior Director – Global Media Capability Lead, PepsiCo GBS. Previously she was the Director....
Gatorade today announced its association with cricket sensation and youth icon, Hardik Pandya. This dynamic partnership comes on the back of....
Establishing its ‘Partnership of Progress’ with the state of Assam, PepsiCo India announced its first foods manufacturing plant in....
Dilen Gandhi, Regional Marketing Director for Health & Nutrition at Reckitt, has made the decision to step down from his role at the company....
PepsiCo India, one of largest foods and beverages company, announced that it has joined Open Network for Digital Commerce (ONDC) Network. This....
During World Water Week 2023, PepsiCo India along with partner Alternative Development Initiatives (ADI), today launched its Sustainable Water....
During World Water Week 2023, PepsiCo India along with partner Alternative Development Initiatives (ADI), today launched its Sustainable Water....
Culture Curator Pepsi® has partnered with popular rapper Samir Rishu Mohanty, popularly known as 'Rapper Big Deal' to mark a significant....
Culture Curator Pepsi® has partnered with popular rapper Samir Rishu Mohanty, popularly known as 'Rapper Big Deal' to mark a significant....
Ruchira Jaitly, who worked as Executive Vice President – Marketing at Diageo India, has now been promoted to the position of Chief Marketing....
PepsiCo India in partnership with The Social Lab (TSL) today announced the expansion of Tidy Trails, an initiative focused on education and awareness....
Ahead of Friendship Day, culture curator brand, PEPSI® is all set to celebrate the week of friendship in an irreverent manner. True to its spirit....
PepsiCo, Inc. published its 2022 Environmental, Social, and Governance (ESG) Summary, sharing the first full year of reporting since the launch of....
PepsiCo India, a leading global consumer packaged goods company, reinforced its commitment towards sustainability and plastic circularity by....
For decades, Uncle Chipps has been bringing joy and excitement to countless snacking occasions. This irresistible potato chip snack has not only....
After working for more than 20 years at PepsiCo, Anshul Khanna has recently been promoted to the role of Vice President and Foods Category Head for....
On this World Environment Day, PepsiCo India proudly celebrates the strides made under the ongoing ‘Purna – Unnati ki Saajhedaari’....
Accelerate Indian Philanthropy (AIP) has announced the appointment of Mr Amitabh Jaipuria as its Chief Executive Officer (CEO). With over three....
Personifying the youth’s unwavering passion and unshakable spirit through its disruptive narratives, Pepsi unveiled yet another rendition of....
The PepsiCo Foundation, the philanthropic arm of PepsiCo, PepsiCo R&D team and brand Quaker launched ‘Bowl of Growth’ a special....
As India reels under searing temperatures, summer marketing season has picked up. Be it fans, air coolers, air-conditioners, refrigerators and cold....
Beverage brand, Mountain Dew® today unveiled a path-breaking anthem brought to life by Punjabi singer and youth icon, Guru Randhawa. The....
True to its bold style, Doritos, the world’s number one Nacho Chip brand* is taking social media by storm with an innovative LinkedIn campaign....
Pepsi is the spirit of youth in a bottle and as the quintessential culture creator, Pepsi has constantly strived to be embedded in the cultural....
Culture-curator Pepsi announces a blockbuster association with Ranveer Singh, welcoming the megastar as its brand ambassador. Crowned by the youth of....
Pepsi has always been the voice of the generation. Each year, Pepsi has endeavoured to empower singles during Valentine's Day with anthems and....
The way Yash has redefined the statement of stardom with the super success of KGF 2 in the post-pandemic era is truly exemplary. The success of the....
‘She Feeds the World’ focuses on strengthening the role of small-scale women producers through sustainable agriculture training and....
KGF 2 was a bigger blockbuster than KGF and went on to gross more than Rs 1250 crore worldwide in 2022. It became the second highest grossing Indian....
Quaker, one of India’s leading brands in the breakfast cereal category and world leader in the Oatmeal segment, has launched an unique....
Kurkure, one of India’s most popular snack brands, has expanded its brand with the launch of a fresh new sub-brand – Kurkure Playz,....
HUEMN, an award winning RTW fashion label, recently collaborated with Pepsi to celebrate the empowerment of the youth of India with confidence. Over....
Suman Sinha, also known as PM Sinha, the former chairman of PepsiCo India, passed away on Wednesday 22nd December, 2022. Sinha was the second....
Together with Katrina Kaif, Slice has created some of the most iconic and memorable brand campaigns that have resonated strongly with the consumers....
Youth-centric brand Pepsi® and fashion label HUEMN came together last night to bring one of the most scintillating fashion showcases for....
Not an NFTexpert? No hassle, Pepsi has got you covered on your plans to own an NFT! With an intent to deepen the connect with the ever-evolving and....
In spirit of being the most iconic challenger brand, Pepsi®launches it new film which continues to elevate its philosophy of ‘More Fizz,....
Gunjan was working with PepsiCo as senior manager for four years (2015-2019).Prior to joining PepsiCo she was associated with Weber Shandwick for....
To mark World Food Day and National Nutrition Month 2022, PepsiCo India through its brand Quaker and London-based market research major Euromonitor....
When you reach the age of 80, have been a public figure for most of your life and are famous the world over, there is very little that is not known....
On the occasion of Mahatma Gandhi’s birth anniversary, PepsiCo India partnered with The Social Lab, to organize a Plog Run at New Delhi.....
In line with PepsiCo India’s partnership with Bharti Airtel (“Airtel”), India’s leading provider of telecommunications....
Ahead of the festive season,PepsiCo India and Bharti Airtel (“Airtel”), India’s leading provider of telecommunications services,....
Adding a touch of gourmet to the portfolio, potato chip brand Lay’s has launched a premium range of slow-cooked premium kettle chips –....
Publicis Groupe India has won FMCG major, PepsiCo India’s media mandate. The account was bagged post a multi-agency pitch process. With this....
With an intent to bring more positive choices to health-conscious consumers today, Pepsi® for the first time, launches a brand campaign for its....
PepsiCo, Inc. (NASDAQ:PEP) today published its first Environmental, Social, and Governance (ESG) Summary since the launch of PepsiCo Positive (pep+),....
In response to the growing hunger crisis, PepsiCo and the PepsiCo Foundation, the philanthropic arm of PepsiCo, announced an expansion of its....
PepsiCo India has selected Publicis Groupe agency Leo Burnett India as its creative partner to drive long-term growth and momentum across its foods....
PepsiCo India has chosen Chase-Avian Communications as its PR communications partner post a multi-agency pitch to further strengthen its corporate....
After over two years of Covid disruptions, on-ground events are returning. Adgully’s premier event for the Public Relations and Communications....
PepsiCo India has announced the appointment of Garima Singh as Head of Government Affairs and Communications. Singh takes over from Viraj Chouhan,....
Celebrating the meteoric success of Pepsi®’s recent chartbusting anthem, Check My Fizz, beverage brand Pepsi® today unveiled an all-new....
PepsiCo and U.S. Agency for International Development (USAID) today acknowledged and awarded six women farmers as part of its ‘Women’s....
One Word. Four Letters. A billion believers. SWAG has become the cultural zeitgeist that perfectly echoes the beliefs of the youth and celebrates the....
Amid fast-rising Covid-19 cases in the Delhi-NCR region, PepsiCo Foundation, the philanthropic arm of PepsiCo, in collaboration with NGO, Smile....
Hindustan Unilever continued to top the list of Top 10 Advertisers in Week 14 as well, as per BARC data (Week 14: Saturday, 2nd April 2022 To Friday,....
Actress Tisca Chopra was seen hosting Pepsi IMAGES Food Service Awards at The Westin Mumbai Powai Lake. India’s most prestigious accolades for....
The Delhi High Court has dismissed Red Bull’s injunction application against Pepsi’s tagline – ‘Stimulates Mind. Energizes....
Beverage, snack, and food company PepsiCo India has decided to end its 30 years of ties with WPP Group-owned agencies including Mindshare and....
This Whole Grain Sampling Day 2022, PepsiCo India expanded its flagship initiative ‘Bowl of Hope’, aimed at creating awareness about....
This Whole Grain Sampling Day 2022, PepsiCo India expanded its flagship initiative ‘Bowl of Hope’, aimed at creating awareness about....
PepsiCo’s leading juice brand Tropicana® is all set to welcome summers with a new campaign that celebrates the goodness of its tasty and....
Adding a dash of excitement to the summer season, Slice® has unveiled its latest campaign that lets consumers decode it’s ‘Sabse....
The date on Tuesday 22 February 2022 is both a palindrome and an ambigram.The date will read the same from left to right, from right to left and....
PepsiCo India’s Sting® is all set to refresh the youth with an electrifying new summer campaign that is an extension of the brand’s....
After Lata Mangeshkar, we lost another gem from the music industry. The King of Disco Bappi Lahiri left for his heavenly abode on 16th February. In....
This Valentine’s Day, Lay’s Wafer Style, the thinnest chips from the house of Lay’s, is spreading joy by reminding the youth to....
Extending its ‘For The Bold’ campaign that celebrates ‘bold’ self-expression, Doritos, the world’s number one Nacho....