Shoppers Stop launches its 51st store in India!

Shoppers Stop, India's premier fashion and lifestyle destination, launched its Second (2nd) store in Gurgaon at Spaze i-Techpark, Sohna Road. The glittering new store was inaugurated by the dazzling model Aanchal Kumar. This is also Shoppers Stop's Ninth (9th) store in Delhi-NCR and Fifty-First (51st) store in the country.

A stunning retail space of over 29,000 square feet across a single level is dedicated to providing customers with unparalleled choices in fashion and brands across categories. Customers will be greeted by a wide assortment of brands ranging across apparel, cosmetics, perfumes, artificial and fine jewellery, handbags, footwear, personal accessories such as sunglasses and watches, kidswear and much more.

Being a house of premium national and international brands, the new store is a one stop shop for the most chic and desirable international brands such as US Polo, Austin Reed, and NYC in Apparels, Paris Hilton, Hidesign in Handbags, Bvlgari, Burberry, Dolce & Gabbana, Gucci, Prada, Versace, Hugo Boss, Jaun Paul Gaultier, Elizabeth Arden, Davidoff and Calvin Klein in Fragrances, Tommy Hilfiger, DKNY, Esprit, Fossil, Emporio Armani, Guess, Aspen and Kenneth Cole in Watches, to name a few. In addition to the host of such international brands, Shoppers Stop offers a wide variety of merchandise across categories under its exclusive brands Stop, Kashish, Life, Haute Curry, Elliza Donatein, inSense', iJeanswear, Mario Zegnoti, and Vettorio Fratini, amongst others.

Aanchal Kumar shared, "I am delighted to be here at the launch of Shoppers Stop's new store in Gurgaon. It is indeed a wonderful addition to the already fashion-conscious city. I find most of my favourite brands at Shoppers Stop."

Speaking about the launch of the new store, Govind Shrikhande ' Customer Care Associate & Managing Director, Shoppers Stop Ltd. said "The continued patronage from our Delhi-NCR customers has greatly encouraged us to expand our presence in this region. We have now extended our bridge-to-luxury experience in Gurgaon with a 2nd store. With spacious interiors and a prolific variety of brands, we are certain that our customers will be delighted to have an additional fashion destination in this city."

He further added, "We enjoy a large base of our loyalty programme, First Citizen members in Delhi-NCR. This new store will cater as a convenient fashion destination for our loyalty programme members who reside in the catchment."

The new store's look and feel is grandiose, with contemporary interiors and international layout that ensures an uncluttered and luxuriant shopping environment. Emphasis is given to customer convenience with customer friendly signage, large cashiering banks, spacious trial rooms, alteration desk, customer service desk with gift wrapping service, the First Citizen members' lounge, to name a few. The store is also equipped with special trial rooms for physically challenged customers.

Shoppers Stop's First Citizen Loyalty programme is the largest loyalty programme in the category with a growing base of over 2.3 million members across the country. Under this programme, customers who sign up for the First Citizen membership with Shoppers Stop are treated to various offers and special privileges such as the exclusive First Citizen lounge at every store, facility to redeem their reward points directly at the cash counter, exclusive cash counters for Golden Glow members, exclusive preview of Sale and other annual offers to name a few.

Shoppers Stop pioneered modern retail in India and is the highest benchmark of modern retailing standards in the country. It is the largest chain of large-format department store in the country with Fifty One (51) stores in Twenty two (22) cities.

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