Shoppers Stop’s latest campaign brings a beam of hope this Diwali
This year’s festive season has a special significance. It’s both a celebration and a mental liberation from the difficult period we have been through. And it dovetails the festival of lights with the ray of light that we welcome back to our lives. Shoppers Stop’s latest campaign Hum Hai Roshni for Diwali creates a positive sentiment in the midst of this pandemic.
Shoppers Stop celebrates this festive season as a celebration of families who come together in these difficult times and rise above, with positivity. This power to overcome comes from within all of us. And Hum Hain Roshni is a metaphor of this power. The film inspires us to find this brilliance within all of us and usher in the festive season.
Sharing her thoughts on the campaign, Uma Talreja – Customer Care Associate, Chief Marketing and Customer Officer at Shoppers Stop Ltd. said, “As we progress through different stages of Unlock, it is important to be cautious and safe while we try to reclaim a sense of normalcy in a way. The film empowers us to overcome dark times and retain our values, culture, and togetherness. This Diwali, Shoppers Stop offers safe shopping at stores and also digital assistance on WhatsApp and through the website and app.”
Celebrate Diwali safely through Shoppers Stop’s various initiatives that make shopping, an easy, quick, and comfortable experience for you. Use their White Glove service where dedicated Personal Shoppers and now even Beauty Advisors are exclusively available to help you meet your fashion and beauty needs over WhatsApp. Digital services like Endless Aisle, Express Store pick-up (Click n Collect), and Ship From Store on the website too can provide quick and helpful solutions to one’s shopping desires.
Shoppers Stop is running offers for its customers across multiple categories such as apparel, home décor, fashion accessories, and kitchen wear. Additionally, there is a First Citizen enrolment drive through differential offering during the festive season. Customers can avail offers and discounts on bedsheets and bed in bag from Treasures/Fern, Noritake dinner set, and FOSSIL smart watch. Additionally, there will be discounts in various categories like Women Ethnic wear (up to 70%), Homeware (up to 50%), Men apparel (min 40%), Fragrances (up to 60%), and Watches (up to 50% off).