Simon Fuller's XIX & Mahesh Bhupathi's Globosport enters into a jt. venture

Simon Fuller's XIX Entertainment and Mahesh Bhupathi's Globosport have announced a new venture named XIX Globosport to capitalize on the two partners strengths in media, entertainment and tennis.

The new partnership has been created to extend relationships and create dynamic new opportunities in developing markets around the world, with the burgeoning sports and entertainment opportunities in India and the Middle East in particular providing an exciting backdrop to the enterprise.

The venture's first client will be Andy Murray, world No.2 ranked player and the venture is expected to contract with the respected tennis agent and former ATP professional Ugo Colombini to provide on the ground tennis support and specialist resourcing for the player as he challenges for major honours during the 2013 ATP Calendar.

XIX Entertainment has managed Andy Murray since 2007 during which time he has become a national hero and a global sports star, enjoying breakthrough moments including winning Olympic Gold at London 2012 and a historic first ATP Grand Slam in New York in 2012.

Andy Murray said: "I believe a mix of Simon's experience and Mahesh's understanding of the sport will create the perfect team for my off court interests and will allow me to continue to dedicate myself and focus on my goals on the court".

Simon Fuller comments: "Our business is built on strategic partnerships with key individuals in different parts of the world and I'm delighted to be working with Mahesh as we look to expand into the Indian sub continent and other developing markets".

Mahesh Bhupathi added: "The opportunities for us in these markets are now second to none, and being in partnership with a successful and pioneering individual like Simon is very exciting. He has a vision for this part of the world and we are excited that he has chosen to partner us".

The new partnership will provide Andy Murray with the global resource, media expertise and strategic skills of Fuller's XIX Entertainment, and the credibility, drive and specialist tennis skills of Globosport.

Their founder Mahesh Bhupathi, is widely regarded as one of the best doubles players in the world with 12 Grand Slam titles to his credit and his business enjoys an enviable reputation in sports management, TV and film production as well as having a wealth of experience in the Indian subcontinent.

The new partnership will start with immediate effect.

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