SkodaAuto India ties up with 'Seventy Event Management Group'

The Skoda Prize will be an annual celebration of outstanding work in contemporary art in the country. It is a first of its kind award that strives to recognize and reward young Indian artists under the age of 45. Each artist will be judged on the exhibitions, or other presentations of their body of work produced in the twelve months preceding the award.

Speaking on "The Skoda Prize', Thomas Kuehl, Board Member and Director Sales & Marketing, SkodaAuto India, said "Skoda has been a trend setter in providing clever & smart solutions for its consumer and art reflects a higher and an intellectual interpretation of the society at large. We look at this association as a great opportunity to provide a platform of recognition for the contemporary Indian artists who have been contributing richly to the global art scene. à  koda in India has positioned itself very successfully in the lifestyle space. Associating with art is a natural extension of the brand positioning for an audience aspiring for premium and clever choices in life. The à  koda Prize aims to be the ultimate recognition for quality in the art world endorsed and underlined by high priests of the

Top 20 shortlisted artists will be featured in The Skoda Prize Catalogue and the artworks of the final three artists will be exhibited in New Delhi. The final winner will be announced in January and shall be awarded Rs. 10,00,000 apart from earning the prestigious title of The à  koda Prize winner for the year 2010-2011.