Snapdeal Ropes in Saurabh Bansal as Chief Merchandising Officer

Snapdeal, India’s largest value e-commerce company, today announced the appointment of Saurabh Bansal as its Chief Merchandising Officer.  As a highly experienced retail professional, Saurabh has diverse experience in working with global firms and e-commerce start-ups that includes work in different retail formats including  Hypermarkets, Cash & Carry, E-commerce, and Omni-channel retail. 

Saurabh rejoins Snapdeal after nearly 4 years, where he spent more than three years (2014-17) building, growing, and managing various categories. In his second stint, he will be responsible for the entire category management, including merchandise & assortment planning. He will also lead the management of the entire seller ecosystem, including seller excellence initiatives.

Saurabh most recently served as the Senior Vice President at Walmart where he built and grew various categories including Home Care, Personal Care, Processed Foods, Beverages, Staples, Kitchen and Home appliances, Stationery, and General Merchandise. At Walmart, he led the entire business cycle right from product development, supplier development, audits and compliance, commercial negotiations, category management, GTM strategy, marketing, and front end across all channels - In-store, Out of store, and E-commerce.

Prior to Walmart, Saurabh was part of the leadership team at Lenskart and was responsible for the buying & merchandising function catering to all sales channels (Online, Offline & Others) taking care of domestic & international procurement.

Speaking on his appointment, Saurabh said “ I am excited to be back at Snapdeal. Over the years Snapdeal has grown into a leading value commerce platform, serving the needs of Indian consumers in a way they best understand - lots of affordable choices of everyday products with good quality. I look  forward to further contributing towards Snapdeal’s mission to serve millions of customers across India”

This is Snapdeal’s second senior appointment in a month. In June, Snapdeal appointed  Girish Koppad as the company’s Vice President & Head of Technology, who joined the company from Samsung.

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