SonyLIV adds to the festivities of Diwali
SonyLIV, India’s leading premium Video on demand (VOD) digital entertainment platform celebrates the spirit of Diwali with the launch of the Mahadevan trio’s first ever single- Dil-Wali Diwali. Produced under the banner of Shankar Mahadevan Production, composed by Siddharth Mahadevan & Soumil Shringarpure and written by Amitabh Bhattacharya. This song marks the only original Diwali composition to be released this season. SonyLIV holds the exclusive rights to this song in the OTT space till 26th October 2017.
With Dil-Wali-Diwali, SonyLIV adheres to the brand ethos of ‘We LIV to entertain’ and launches only festive track this season. Adding to the festive zest, the Mahadevan trio present a treat to the ears with a lively and harmonious beat that lend itself as the anthem this festive season. To enjoy the beats of the new single tune into the Sony LIV app or website.
Singer and Composer Shankar Mahadevan says , “Music connects all of us universally! For us everything we do is Dil se and we wanted to help everyone celebrate this Diwali ekdum Dilse, filled with lots of love, ladoo, laughter and joy all rolled into one thus bringing first time ever my two amazing kids Siddharth & Shivam and me with our video “Dil-Wali Diwali" that we launched on SonyLIV and I thank them to partner with us for spreading our music video to its viewers. May you all have a happy and a prosperous Dil- WaliDiwali.